Rubicon Project’s Tom Kershaw Discusses Uber, Agencies, Transparency & Oath’s Rebrand

In this week's episode of The MadTech Podcast, ExchangeWire's COO, Rachel Smith, and head of content, Lindsay Rowntree, are joined by Tom Kershaw, CTO, Rubicon Project, to discuss the latest news and trends in the world of madtech.

Topics this week include:

- The reasoning behind Uber launching a new subscription model
- WPP's recruitment freeze and its impact on the industry
- Oath's rebrand to Verizon Media Group
- Industry collaboration through the likes of prebid.org and programmatic principles

The MadTech Podcast is also available on:
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Lindsay Rowntree: Lindsay Rowntree joined ExchangeWire in 2016 as Head of Content, and after growing the team to include three full-time editorial staff, became Director of Operations in 2021. Her role includes managing the day-to-day operations of ExchangeWire's business functions, as well as the content and marketing teams, across ExchangeWire's suite of products, including its global conference series, ATS. Lindsay also features on stage at ATS events, as well as in ExchangeWire's audiovisual products, including The MadTech Podcast and TraderTalkTV. She previously held the role of director of search, UK at Starcom MediaVest Group, where she spent six years, providing her with extensive experience in digital advertising, performance marketing, data, technology, client servicing and media planning/buying.
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