Company details

Brand Metrics

Audio; Cookieless Targeting; Measurement, Attribution & Analytics; Native; Publisher Ad Server; Supply-Side Platform; CTV, OTT & Video
APAC EMEA North America
Since partnering with Brand Metrics, we've seen a significant improvement in audience-driven revenue. Their technology allows us to gain deeper understanding of our audience behaviour and preferences, enabling us to deliver more personalised, engaging content. Their solutions have also helped us create more insightful campaigns that drive engagement and attract new audiences. Moreover, their data-driven strategies have enabled us to identify and seize new revenue opportunities. Brand Metrics has truly become an invaluable partner in our business.

Company description

Brand Metrics is a game-changer for publishers, delivering brand lift data at true scale, simply, inexpensively, and without 3rd party cookies. Commercial teams can prove the effectiveness of many more campaigns and use their brand lift data to help monetise their commercial proposition, whilst research teams can use their extensive metadata to demonstrate what really works. Brand Metrics is an SaaS platform built for the digital advertising ecosystem with a benchmark database of 25,000+ campaigns, measured for world-leading publishers like New York Times, Newscorp, The Guardian, Financial Times, We Transfer, Schibsted, and many more.