PressBox News

• Sojern Joins Forces with PubMatic to Expand Travel Audience Data Curation

  9 months ago News

  

  Sojern, the leading marketing platform built for hospitality, is joining forces with PubMatic, an independent technology company shaping the future of digital advertising’s supply chain. This new relationship enables agencies and advertisers to access and activate Sojern’s extensive real-time travel [...]

• JWP Connatix Appoints Dr. Kenneth Rona as First Chief AI Officer

  9 months ago News

  

  JWP Connatix, a leading video technology and monetisation platform, today (8th July, 2025) announced the appointment of Kenneth Rona, Ph.D. as its first chief AI officer.  In this newly created role, Dr. Rona will lead efforts to transform JWP Connatix into [...]

• Seedtag Appoints Brian Gleason as New Chief Executive Officer

  9 months ago News

  

  Seedtag, the global leader in neuro-contextual advertising, today (8th July, 2025) announced the appointment of Brian Gleason as its new chief executive officer, effective August 1. Gleason, an accomplished growth-driven industry leader, will step into the role of chief executive [...]

• Axeptio & Stape Join Forces to Make Server-Side Tracking More Accessible Worldwide

  9 months ago News

  

  Today (8th July, 2025), Axeptio, a leading provider of consent management solutions in Europe and across the Americas, and Stape, a key player in server-side tracking on the global stage, are announcing a partnership to make server-side tagging more accessible [...]

• Adelaide Releases Independent Review by MediaSense Validating AU’s Effectiveness & Predictive Power

  9 months ago News

  

  Adelaide, the leader in attention-based media quality measurement, has released findings from an independent audit conducted by global media advisory firm MediaSense. The review validates the methodology behind Adelaide’s AU metric. It confirms that higher AU scores reliably correlate with [...]

• Pentaleap and Skai Announce Partnership to Democratise and Advance an Open Retail Media Ecosystem

  9 months ago News

  

  Pentaleap Inc., a leading retail media technology provider, and Skai, the leading omnichannel advertising platform for commerce media, today (2 July, 2025) announced a strategic partnership to connect advertiser demand with supply from leading retail media networks around the world. This collaboration brings together Pentaleap’s innovative [...]

• Seedtag Outperforms Market with 38% YoY Growth in UK, Accelerating European Momentum and Strategic Investments Across the Region

  9 months ago News

  

  Seedtag, the global neuro-contextual advertising company, has announced a quarter of significant growth across Europe, with 38% YoY Q2 growth in the UK and double-digit growth across the European region. This follows the appointments of notable recent senior hires across [...]

• Experian Maps UK’s Changing Living Patterns  

  9 months ago News

  

  New data reveals the UK is undergoing an ever-evolving transformation in how and where people choose to live, driven by rising living costs, flexible working, and the desire for more space.  Analysis from Experian has identified the key and emerging trends [...]

• DoubleVerify Debuts First-of-Its-Kind Attention Measurement for Social, Launching with Snap

  9 months ago News

  

  DoubleVerify, the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, today (30th June, 2025) announced the launch of DV Authentic Attention® for Social. The product will first launch with Snap, combining timely platform signals with [...]

• Hachette Livre, Decentriq, and First-id Pioneer Privacy-First Data Activation through Clean Rooms

  9 months ago News

  

  Hachette Livre, a leading French publishing group, has successfully launched a series of privacy-compliant audience activations using data clean rooms in partnership with First-id and Decentriq. By leveraging First-id’s unique, deterministic ID technology and Decentriq’s confidential computing-powered clean room, Hachette [...]