In this latest VoxPop, Alex Hawkesworth, head of productisation at Fifty, joins ExchangeWire's Lindsay Rowntree to discuss ESG in ad tech and how sustainability can be prioritised within the industry.


Hawkesworth details:

- How to define "digital sustainability" within the context of ad tech

- Why sustainability should be prioritised throughout the industry

- Where the ad tech industry is in terms of ESG and sustainability and how it can advance

- How Fifty is acting to incorporate sustainability into its operations