As 2026 approaches, we examine what could be in store for retail media. As the sector booms, we asked experts from across the ad tech ecosystem what they expect from the year ahead.  As we progress through Q4, it’s the season [...]

In this week's column, Shirley Marschall looks at the history of ad blocking, and why the user loses, and the publisher loses twice...

Shirley Marschall turns her attention to the digital future, and why AI slop is set to be the star (?) of the show...

In today’s Digest, we cover Meta launching a UK ad-free subscription, Trump ordering TikTok’s transfer to US owners, and OpenAI planning an in-house ad tech build.

Axeptio, spécialiste de la gestion du consentement reconnu à l’international, et TAGGRS, solution server-side de référence basée aux Pays-Bas, annoncent un nouveau partenariat visant à offrir aux marques un environnement de tracking fiable, performant et conforme aux réglementations internationales.  Ce rapprochement [...]

Axeptio, a renowned consent management platform (CMP) used by brands worldwide, and TAGGRS, the premium Netherlands-based server-side solution, have announced a new partnership to empower marketing teams and give brands a reliable, high-performance, and fully compliant tracking environment that meets [...]

Afterverse, the game studio behind the global hit PK XD, has partnered with ad quality leader AppHarbr to raise the bar for kid-safe advertising across its metaverse. Through real-time ad quality control, the studio proactively blocks malicious, inappropriate, and intrusive ads, [...]

In today’s Digest, we discuss OpenX accusing Google of ad auction bias in a new lawsuit, Perplexity being accused of ignoring AI scraping blocks, and the falling number of Brits consuming news through print or online news brands. OpenX accuses Google of ad [...]

Content Ignite, a leading ad management and monetisation platform for premium publishers, today (29th July, 2025) announced a strategic partnership with The Media Trust, the global leader in digital ad quality and security. This collaboration will provide publishers with enhanced [...]

DoubleVerify, the leading software platform for digital media measurement, data, and analytics, today (April 24th, 2025) announced it is deepening its commitment to keeping digital advertising free from exploitative and illegal content through a new partnership with the Internet Watch [...]