In today’s Digest, DoubleVerify files a defamation suit against Adalytics, advertisers respond to Elon Musk’s antitrust claims against X, Meta moves to dismiss the FTC’s monopoly case, and YouTube secures NFL Kickoff rights while expanding ad sales around major awards [...]

Adsquare, the leading location intelligence platform for programmatic advertising, today (May 19th, 2025) announced the appointment of Rob Garber as global vice president, agency and brands. Garber, a commercial leader with 20+ years in digital advertising, will lead Adsquare’s global [...]

In today’s Digest, we cover Fox’s announcement of its upcoming streaming service ‘Fox One’ ahead of NFL season, Google’s test of ‘AI Mode’ to replace the ‘I’m Feeling Lucky’ button, and a new report from Credos highlighting how advertising investment [...]

LoopMe, a global leader in brand performance, has announced a broadened collaboration with Google Cloud that will support LoopMe’s ongoing commitment to sustainability in the advertising ecosystem.  Having chosen Google Cloud as a partner because of its leading tools, including Google [...]

In today’s Digest, Ireland pushes for Big Tech to vet financial ads, Warner Bros. Discovery explores a split, and Threads begins testing video ads. Ireland pushes for Big Tech to Vet Financial Ads  Ireland is leading a push within the European Union [...]

We look at some of the key findings from this year’s All In Census (created by the Advertising Association, the IPA, and ISBA), revealed on Thursday at News UK’s London headquarters by Dan Wilks, director of Credos.    On Thursday, the results [...]

Perion Network Ltd., a leader in advanced technology solving for the complexities of modern advertising, announced today (May 7th, 2025) preliminary financial results for the first quarter ended March 31, 2025. Perion expects to report revenue of approximately USD$88m (£65.9m), adjusted [...]

Fabio José Arnau Gallardo, VP of Performance at Seedtag, looks at how AI-powered intention models are reshaping advertising, exploring their real-world impact across industries, and the future of advertising in a privacy-first world. Contextual targeting has transformed remarkably over the [...]

In today’s Digest, we discuss Meta’s new AI app, Snap suspending its forecast amid economic uncertainty, and WPP’s latest revenue figures. Meta Launches new AI App Meta has unveiled a stand-alone AI assistant app, offering users direct access to Meta AI outside [...]

New research, ‘Meaningful Connections’, commissioned by Azerion UK and Mindshare (part of GroupM), and undertaken by Differentology enhances planning strategies and advertising effectiveness; the results were announced at Azerion UK’s ‘Infinite Possibilities’ leadership event. The study quantifies the importance of the consumer mindset in determining when people are most receptive [...]