In today’s Digest, we discuss Meta’s suspension of political ads in the EU and UK advertising rising 8% in the first quarter. We also cover strategic acquisitions in media with Netflix bundling with MBC, and Skydance sealing its deal with [...]

This week, AI advancements and shifting metrics highlight a rapidly evolving digital landscape. In today’s MadTech Daily, we cover the UK targeting Apple and Google’s mobile dominance, ITV reporting a 30% profit fall in the first half of 2025, and [...]

Pentaleap Inc., a leader in retail media technology, and Teads (NASDAQ: TEAD), the omnichannel outcomes platform for the open internet, today announced a new-to-market partnership delivering a real-time bidding (RTB) integration for retailers' onsite Sponsored Product Ads (SPAs). This industry-first [...]

Müller FRijj, the iconic ready-to-drink milkshake brand, has launched a major gaming campaign across the UK, in collaboration with world-leading gaming adtech platform, Overwolf Ads. The activation marks an extension of Müller FRijj’s recent integrated campaign, ‘Just feel the URjj’, building [...]

Today’s Digest discusses the UK striking an AI deal with OpenAI for public sector use, YouTube potentially being required to prioritise British public service broadcaster content, and ‘dark traffic’ surging 49% as ad blockers obscure 1 billion users.

In today’s Digest, we discuss HP launching an ad network, OpenAI introducing in-app purchases in a revenue push and launching ChatGPT Agent, as well as  Meta directors settling an $8bn privacy lawsuit. HP launching ad network  HP is expanding beyond hardware with [...]

In today’s Digest, we cover AI summaries on Google Discover raising publisher concerns, Omnicom topping estimates on APAC strength, and GenAI adoption in video ads soaring. 

In today’s Digest, we discuss how Ocado and publishers have teamed up on clean room data targeting, Reddit and the EU are stepping up age checks in an online safety push, and how TikTok’s Indonesia shakeup could signal challenges ahead [...]

In part 2 of this series, Dan Gee of Media Futures Market follows his assertion that social is just media now, by asking ‘So What?’

This week, trust takes centre stage in business strategy, while marketers, tech giants, and newsrooms navigate growing pressures around regulation and AI. In today’s Madtech Daily, we discuss WPP appointing Cindy Rose as CEO, OpenAI entering browser market to challenge [...]