With a massive range of AI platforms, tools, and solutions now available - how can advertisers maintain control? 

In today’s Digest, we cover ByteDance scaling back its AI video app following a Disney warning, the Alliance of Independent Agencies launching a Middle East chapter with 23 founding members, and new data showing backlash to Six Nations in-game ads.

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Timmy Bankole, founder at CultureSync Media, on why cultural insight is fast becoming the most valuable currencies in advertising...

Blasto, a global programmatic advertising ecosystem, has reported its 2025 operational results, outlining platform developments across demand-side tooling, verification infrastructure, and service innovations, as well as the launch of a new DSP offering designed for small and mid-sized agencies. According to [...]

In this Q&A, Femi Taiwo, managing director at Assembly Global in MENA, shares his perspective on the evolving independent agency landscape...

MarkApp, a global ad tech company operating across web, mobile app, and CTV environments, today (21st January, 2026) announced the launch of Harion DSP, its new omnichannel demand-side platform (DSP) designed for brands and agencies executing both branding and performance [...]

PubMatic, the leading AI-powered ad tech company delivering digital advertising performance, announced the launch of PubMatic AgenticOS, an operating system designed to orchestrate autonomous, agent-to-agent advertising execution across premium digital environments.  AgenticOS provides a system-level layer that allows agents to plan, [...]

With 2026 just days away, take a look at the major stories of 2025 - and their impact across the ad tech landscape… Mergers old and new reshaped the agency landscape; regulators pushed back against the giants; and Google quietly admitted [...]

Omnichannel advertising platform Azerion has expanded its UK commercial team with three new hires as it continues to develop and support its agency business. As senior client success manager, Aurelie Mosengo Ipaon will focus on campaign management to further strengthen Azerion’s [...]