In today’s Digest, we discuss Perplexity bidding billions for Chrome, tech firms stepping up ad fraud crackdown, and streamers slashing scripted TV commissions by a quarter. Perplexity bids billions for Chrome Perplexity has offered USD$34.5bn (£25.5bn) in cash to buy Google’s Chrome [...]

In today’s Digest, we discuss TikTok swapping its German Trust and Safety team for AI, Paramount securing exclusive US UFC rights while Fox and ESPN launch a streaming bundle, and Musk’s xAI suing Apple over app store rankings.  TikTok to swap [...]

In today’s digest, we cover WPP’s profit falling 71% as the ad market slows, The Trade Desk shares dropping after its Q2 revenue is revealed, lawmakers urging Meta to remove Instagram map, and Havas launching AI tool to track brand [...]

In this article, ExchangeWire research lead Mat Broughton takes a somewhat surrealist look at the house of cards underpinning AI data gathering, and what can be done to protect publishers. Like watching gulls (or bulky drunk lads) fight over a chip, [...]

In today’s Digest, we cover Musk adding ads to X’s AI chatbot, OpenAI launching GPT-5, and US Secretary of State Marco Rubio ordering a US lobbying blitz against the EU tech law.

This week’s headlines reveal growing pressure on platforms as regulation, AI, and ad revenue reshape the digital landscape.

Brand loyalty, once linear, is now fluid, thanks to the rise of LLMs, and heightened expectations of personalisation. But in an era of high churn, razor-thin 2% conversion rates, economic headwinds, and fierce competition, how well are brands really keeping [...]

In today’s Digest, we discuss OpenX accusing Google of ad auction bias in a new lawsuit, Perplexity being accused of ignoring AI scraping blocks, and the falling number of Brits consuming news through print or online news brands. OpenX accuses Google of ad [...]

AI slop is on the rise and society is stooping to new lows, while the current trajectory of the technology is unsustainable. Is there a light at the end of the tunnel? Descending into an AI-slop dystopia  AI is front and [...]

In today’s Digest, we discuss Apple’s new ‘Answers’ team aimed at enhancing AI search capabilities, OpenAI’s $8.3bn fundraising round, and Shein’s €1m greenwashing fine in Italy.