ATS London Big Data sponsor IBM has just released an in-depth whitepaper addressing the issues surrounding Big Data. As everyone knows, Digital marketing has the potential to extract, interrogate and leverage large volumes of data. The challenges around high-cardinality in [...]

If you really want to know what people are thinking, nothing beats chatting with them over a glass of fine wine and a nice meal. Turn recently held a private dinner for media agency clients and as conversation and the [...]

Why has improve moved to hire a VP of data engineering now? How is data shaping the future of Improve's business? Like anyone in our space, data has always been a big part of the company investment and focus. Given the [...]

SECTION I: PREMIUM & BRANDING IN THE PROGRAMMATIC ERA KEYNOTE 1: Our first keynote speaker of the day was Neal Mohan, VP of Display Advertising Google, who gave us a presentation titled “Programmatic for the People”. - Programmatic buying moving from performance [...]

Improve Digital interviewed some of our panelists and speakers during Tuesday's ATS London event at the BFI. *COMING SOON* Watch this space for uploaded videos of keynote speakers Mike Nolet, CTO & Co-founder AppNexus and Dr Boris Mouzykantskii, Founder, CEO & Chief [...]

What's the state of play with Turn right now? What does a Cloud Marketing Platform mean? It’s an exciting time for Turn. We’re in a major growth phase with over 200 employees across 14 offices worldwide and expanding. We’re seeing our [...]

A major part of ATS London is around the growing theme of ‘programmatic premium’, which MediaMind are speaking to, but how can programmatic coexist with premium? Many companies in the programmatic space today are limited with the capabilities of their solutions, [...]

    Can you give us an overview on how sociomantic has built and grown its business to this point in the real-time ad market? Like our customers, we’re a performance-driven company – ROI is the final word. In the last year and [...]

Stuart Colman is founder of Colman Media Consultancy and former Managing Director Europe, VP International of AudienceScience. He has a decade of experience in digital media, developing and managing award-winning sales teams and driving international business growth. I’ve been fortunate enough [...]

James Prudhomme, Datacratic CEO & Jeremy Barnes, Founder & CTO, discuss the company’s real-time decicion engine for automated buying, the flexibility of the solution as well key trnds they currently see in the real-time market. Can you give a brief overview [...]