The global guide for the Ad Tech and Mar Tech industry

  • PreBid by OpenX; Adjust Expands to India

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  • Publishers' Response to Buy-Side Algorithms & Low Competition for Their Inventory

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  • Ad Blocking Rates Decreasing; Vista Buys Majority Stake in Integral Ad Science

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  • European Advertising Market Doubled; Adobe Acquires Magento Commerce

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  • Mobile Continues to Fuel Growth of Header Bidding

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  • Netric Teams Up with PlayAd for Nordics Growth Market: Q&A with Daniel Ahlbert, CEO, Netric

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  • IAB Releases GDPR Framework; OpenX Removes Video Ad Format

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  • Fyber Partners with Tapjoy & AdColony; Digital's Share in OOH Rising

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  • 2017 Marked by an Unmistakable Shift Towards Quality

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  • What's on the Horizon for Header Bidding

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