"Programmatic has democratised live sport": Q&A with John Matthews, Foxtel Media
Charlotte McEleny talks to Foxtel's Executive Director of Advanced Advertising about the power of programmatic for live sports, and the fine line between ad innovation and audience experience...
AppHarbr by GeoEdge Launches the First Index Ranking In-App Ad Networks on Ad Quality & Safety
AppHarbr, GeoEdge’s in-app ad quality and security platform, today (5th March, 2026) announced the release of the industry’s first In-App Network Ad Quality & Safety Performance Index, a benchmarking report measuring how ad networks perform on ad safety, user experience, [...]
Ad Fraud, an Elephant’s Grudge, and a Milchmädchenrechnung
Ad fraud: a problem that advertisers constantly, conveniently forget about. Why is nothing changing? Our columnist Shirley Marschall takes a look…
Assertive Yield Achieves SOC 2 Certification, Reinforcing Commitment to Data Security & Operational Excellence
Assertive Yield, a leading provider of programmatic performance optimisation solutions, today (20th January, 2026) announced that it has achieved SOC 2 Type II certification, underscoring the company’s dedication to rigorous data security, operational maturity, and trusted partnerships across the ad [...]
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