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  • Industry Review 2025: What You Need to Know

    News

    ExchangeWire’s hotly-anticipated Industry Review will be published in January 2025, as we look at the top trends for an era-defining year. Industry Review is back. These are the eight key pillars that will define media, marketing, and commerce in 2025, globally. [...]

  • Q3 in Ad Tech: Trials and Tribulations

    News

    In our latest quarterly wrap, head of content John Still takes a look at the events that have defined Q3 2024. What made headlines over summer? It’s hard to look anywhere other than Google’s legal wranglings as we look back at [...]

  • Publicis' Mark Krebs on Privacy Regulation, App Stores and Shoppable TV

    Podcast

    Publicis' Mark Krebs on Privacy Regulation, App Stores and Shoppable TV

    In this episode of the MadTech Podcast, Mark Krebs, Chief Strategy Officer, Publicis Media, Singapore & Southeast Asia, joins Lindsay Rowntree and Mat Broughton. Tune in as they discuss privacy and compliance certification, Google's hand being forced over app stores, and [...]

  • IPA Bellwether Q3 2024: Caution Prevails

    News

    The Q3 2024 IPA Bellwether Report reveals that UK companies paused marketing budget increases for the first time in 14 quarters due to uncertainty surrounding the Autumn Budget. What does the industry think?  The net balance for marketing budget revisions dropped [...]

  • Digest: Uber in for Expedia?

    News

    News in brief: On today's MadTech Daily: Uber looking at Expedia purchase; Google v adblockers; Amazon bolsters AI offering Uber has explored a possible bid for Expedia, the US travel booking website. As the ride-hailing app looks to diversify further, adding [...]

  • MiQ's Paul Silver on Ad Tech M&A

    Podcast

    MiQ's Paul Silver on Ad Tech M&A

    In this edition of The MadTech Podcast Special, Paul Silver, global president, corporate development, MiQ, joins ExchangeWire research lead Mat Broughton to discuss the recent resurgence in ad tech M&A, and how investment trends in the sector are set to [...]

  • Reddit introduces AI ad features; Channel 4 revamps platform

    News

    In today's Digest: Reddit introduces AI ad features; Channel 4 revamps platform; Zeta Global to buy LiveIntent Reddit, a popular social media platform known for its engaged user base, has introduced new advertising features that are set to revolutionise the digital [...]

  • Digest: Meta ordered to limit data collection; The Guardian launches The Filter

    News

    Today’s news: Meta vs Germany; Guardian moves into affiliate advertising; 'China's Instagram' soaring In a multi-year antitrust challenge in Germany, Meta has been ordered by the Bundeskartellamt to limit data collection and linking to user accounts without consent. This decision comes [...]

  • Reflections from The Wires Winner 2023: Karen Eccles on New Opportunities and Safeguarding Quality Journalism

    News

    Karen Eccles, chief commercial officer at The Telegraph and last year's winner of ExchangeWire's prestigious Ad Tech Personality of the Year award, reflects on 2024 so far. Looking ahead to 2025, she shares what she's most looking forward to as [...]

  • PayPal Launches Ad Business; Meta Expands Ad Placement Controls and Brings AI Chatbot to UK; Privacy Certification for Ad Tech In The Works

    News

    Today’s news: PayPal Launches Ad Business; Meta Expands Ad Placement Controls and Brings AI Chatbot to UK; Privacy Certification for Ad Tech In The Works PayPal has launched an ad business, PayPal Ads, which will allow advertisers to tap into their [...]

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