PressBox News

• Novicue’s SSP Delivers Remarkable Features with Real-Time Data Insights & Transparent Pricing

  5 months ago News

  

  Supply-side platforms (SSPs) have become a backbone of the ad tech ecosystem, enabling seamless connections between advertisers, publishers, and ad exchanges. SSPs have seen rapid growth in recent years, driven by the overall expansion of the programmatic advertising ecosystem.  Amid intense [...]

• impact.com Announces Sustained Growth in Q2 2025

  5 months ago News

  

  impact.com, the world’s leading commerce partnership marketing platform, announced its continued strong performance during the second quarter of 2025, as brands turn increasingly to partnership marketing strategies to reach consumers who are disengaged with traditional advertising, and are researching in [...]

• PubMatic Partners with Cedara to Advance Sustainable Advertising Across Omnichannel Campaigns

  5 months ago News

  

  PubMatic, an independent technology company delivering the future of digital advertising, today (9th September, 2025) announced a new partnership with Cedara, the AI engine for sustainable media, to ensure sustainable practices are integrated into every stage of the media lifecycle. [...]

• VideoElephant to Distribute WheelsTV

  5 months ago News

  

  WheelsTV, a leading automotive video technology company, today (September 9th, 2025) announced a distribution agreement with industry-leading video solutions provider VideoElephant, whose vast content library features millions of premium rights-cleared videos. The collaboration marks a significant milestone in shaping the [...]

• xpln.ai & Comcast Advertising Introduces "Focus" an Attention-Based Media Package for  Advertisers & Agencies

  5 months ago News

  

  Powered by Comcast Advertising Media Solutions' partnership with measurement specialist xpln.ai, Focus will enable advertisers and agencies to buy impressions that reach a selected attention duration of at least two, three, or five seconds for premium online video and CTV [...]

• Happydemics Appoints New VP of Sales in APAC

  5 months ago News

  

  Advertising measurement platform Happydemics today (9th September, 2025) announced the appointment of Baptiste Graffin as VP of sales in APAC, tasked with spearheading the company’s growth across the region from its new base of operations in Singapore. Graffin is a media [...]

• Pixalate Research Finds 253 EU & UK-Registered Mobile Apps Likely Violating GDPR-K & UK Children's Code

  5 months ago News

  

  Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, released the Q2 2025 GDPR-K & UK Children’s Code Privacy Violations in Mobile Apps Report, part of Pixalate’s series on European Users’ Privacy Rights.  The report exclusively examines [...]

• Rakuten TV Unveils New Report on Transparency & Measurement in CTV & Strengthens its B2B 'Enterprise' Division

  5 months ago News

  

  
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  Rakuten TV, one of the leading streaming platforms in Europe, today (9th September, 2025) revealed findings from its new survey ‘A Clearer Picture’, exploring UK advertisers current views on media investments in CTV. The findings were presented by Chris Edwards, [...]

• Silverpush Strengthens Leadership Team in the DACH Region Following Rapid Market Success

  5 months ago News

  

  Silverpush, the contextual intelligence company, announced today (9th September, 2025) the expansion of its leadership team in Germany. As vice president DACH, Nasir Khawaja will, effective immediately, drive the strong growth in the DACH region alongside Donovan Anwander, sales director [...]

• Axeptio & TAGGRS Partner to Help Marketers Regain Control of their Data

  5 months ago News

  

  Axeptio, a renowned consent management platform (CMP) used by brands worldwide, and TAGGRS, the premium Netherlands-based server-side solution, have announced a new partnership to empower marketing teams and give brands a reliable, high-performance, and fully compliant tracking environment that meets [...]