PressBox News

• Programmatic Advertising Expands to Car LED Screens

  4 months ago News

  

  Adtelligent, a global ad tech provider, has partnered with Uklon Ads and Advision to launch automated advertising on LED screens installed on the roofs of Uklon partner cars. The project brings car-based DOOH inventory into the programmatic ecosystem, allowing brands [...]

• VIOOH Expands Canadian Market DOOH Advertising Access with New VENDO Media Partnership

  4 months ago News

  

  VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a strategic partnership with VENDO Media, a leading Canadian OOH company providing national scale, expanding programmatic access to premium digital billboard inventory across North America.  The partnership delivers access to [...]

• IAB Europe Opens Public Comment on carbon.json Disclosure Specification

  4 months ago News

  

  IAB Europe has announced the opening of a public feedback period for carbon.json, a proposed specification designed to enable voluntary, machine-readable disclosure of emissions intensity data by digital advertising systems. Developed through IAB Europe’s Methodology & Framework Working Group, with input [...]

• Vevo Names DISQO as Preferred Brand Outcomes Measurement Partner in the US

  4 months ago News

  

  Vevo, the world’s leading music video network, today announced an expanded partnership with DISQO, naming the advertising intelligence provider its preferred brand lift and outcomes partner in the U.S.

• StackAdapt Unveils Next Evolution of AI-Powered Proactive Marketing at Conversion 2026

  4 months ago News

  

  StackAdapt, the leading AI advertising and orchestration platform, announced a suite of new product capabilities designed to help marketers plan, activate, and measure campaigns in a more connected, proactive way. Unveiled at the 2026 Conversion summit in Austin, Texas, the [...]

• Taboola Data: Readership Around Fuel Crisis Surges Amid Price Jump

  4 months ago News

  

  UK readership interest in fuel and energy prices has surged over the past three months, as ongoing geopolitical events drive the biggest increase in UK fuel prices for more than three years. Readership figures from Taboola’s Newsroom show there was [...]

• Adzymic Launches AgenX Creative Agent - First of its Agentic Suite

  4 months ago News

  

  Adzymic today (20th May, 2026) announced the launch of the AgenX Creative Agent, the first release in its agentic suite, marking a structural shift in the digital advertising ecosystem: from fragmented, manual workflows to interoperable, agent-to-agent execution built on open [...]

• Azerion-Veridooh Partnership Brings Independent Verification to Programmatic DOOH

  4 months ago News

  

  Veridooh, the award-winning global leader in 100% independent out-of-home (OOH) verification, has been appointed as the preferred partner of Azerion, a leading full-service digital advertising partner for brands, agencies, and publishers.  Veridooh has developed world-first patented and proprietary SmartCreativeTM technology. This [...]

• TechCrunch Leads,Yahoo Drops: Picnic's 2026 Inventory Quality Rankings

  4 months ago News

  

  Picnic today (20th May, 2026) names the PIQ10 2026: the UK's top publishers for advertising quality, ranked independently by PIQ, Picnic's signal-led inventory intelligence platform. With nearly half of all domains now falling below PIQ's quality threshold, these are the [...]

• adWMG Launches Mobile UA Solution for App Growth Campaigns

  4 months ago News

  

  adWMG has announced the launch of Mobile UA, a new user acquisition solution designed for mobile studios and agencies running performance-based app growth campaigns. adWMG WMG International (known as adWMG) is a comprehensive platform for programmatic monetisation, with a strong emphasis on [...]