PressBox News

• Assertive Yield Promotes Daniel Pedersen to Lead US Sales

  3 months ago News

  

  Assertive Yield announced the promotion of Daniel Pedersen to lead the sales organisation in North America. In this new role, Daniel will oversee the company’s US commercial operations, bringing all American revenue teams under his direction, and drive publisher adoption [...]

• Ogury Launches SONA, an Agentic Solution to Improve Consistency Between Audience Planning & Campaign Execution

  3 months ago News

  

  Ogury, the global ad tech company powered by Persona Intelligence, today (9th June, 2026) announced the launch of SONA, its agentic solution designed to address the persistent gap between audience planning and campaign execution. While many platforms focus on optimising [...]

• IAB Europe - Entries Now Open for the 2026 MIXX Awards Europe

  3 months ago News

  

  IAB Europe is excited to announce that entries are now open for the 2026 MIXX Awards Europe, returning for its 15th edition under this year’s theme: Once In, Always In. Made to Belong. Built to Last. For 15 years, the MIXX [...]

• M6 Unlimited Partners with NumberEight to Extend Targeting Across Its Digital Audio Inventory

  3 months ago News

  

  M6 Unlimited, the advertising sales house of Groupe M6 and France's leading commercial audio publisher, has partnered with NumberEight, a leader in ID-less audience intelligence, to reach a new milestone in the evolution of Smart Audio, its data-driven digital audio [...]

• ADvendio Launches Specialised AI Workforce to Drive Agentic Advertising

  3 months ago News

  

  ADvendio, a leading revenue OS for agentic advertising announced today (8th June, 2026) the launch of a new category of agentic AI that marks the first time publishers, broadcasters, and retail media networks will have access to agents that are [...]

• Ferrari Luce Launch Generates More Than 650,000 Article Page Views in a Week

  3 months ago News

  

  The debate around Ferrari's new electric Luce model has generated more than 650,000 article page views in the UK and Italy within a week of the vehicle's unveiling, new data from content recommendation platform Taboola shows. Ferrari's Luce was one of [...]

• Assertive Yield Partners with The Media Trust to Strengthen Ad Quality & Publisher Revenue

  3 months ago News

  

  Assertive Yield, the AI-powered yield management and optimisation platform for the programmatic supply side, announced a strategic partnership with The Media Trust, a leader in Digital Trust & Safety for publishers, ad tech platforms, and advertisers. The partnership is designed to [...]

• New Billion Dollar Boy Research, Powered By DAIVID, Reveals How Creator Instinct® Drives Brand Impact on Social

  3 months ago News

  

  DAIVID, the creative intelligence platform, today (4th June, 2026) announces its role in powering Creator Instinct®: Unlocking the Social Code, a new research report from Billion Dollar Boy, the social agency with Creator Instinct®, to decode and systemise what truly [...]

• Thrad Launches Four Native Ad Formats for LLM & AI Conversation Environments

  3 months ago News

  

  Thrad, the AI-native advertising infrastructure platform, today (4th June, 2026) announced the general availability of four distinct ad formats designed natively for LLM and AI-powered conversation environments. The launch reflects a deliberate move away from retrofitted display formats. Rather than adapting [...]

• Gumtree Appoints Adnami as Exclusive Partner for High Impact Display Advertising

  3 months ago News

  

  Gumtree, one of the UK's leading online classifieds platforms, has appointed Adnami as its exclusive third-party provider for high-impact and global display advertising formats across all Gumtree-owned and operated digital properties. Adnami Adnami is a leading ad tech company, empowering brands, agencies, [...]