PressBox Articles

• Overwolf Acquires NitroPay, Becoming Leading Ad Tech Platform Globally for Gamers

  1 year ago News

  

  Overwolf, the all-in-one platform that enables creators to build, share, and monetise in-game apps, mods, and private servers, today (8th May, 2024) announced the acquisition of NitroPay, a gaming ad tech company that helps website publishers monetise their site traffic [...]

• Adform and VIOOH Grow Partnership to Power DOOH Performance and Measurement Globally

  1 year ago News

  

  Adform, the most powerful and safe media buying platform built for game changers, today (8th May, 2024) announces its growing partnership with VIOOH, one of the leading premium global digital out-of-home (DOOH) marketplaces. This strategic alliance sees Adform's DSP integrate [...]

• Xapads Launches in The UK With Appointment of James  Eppinger as Country Head

  1 year ago News

  

  Xapads, the leaders in advanced programmatic and innovative ad-tech solutions, today (8th May, 2024) announces the appointment of James Eppinger as Country Head, UK as it expands its operations into the market and looks forward to scaling its growth  across [...]

• MINT prosegue la sua crescita internazionale e avvia una partnership con 3 Zinnen Dolomiti

  1 year ago News

  

  MINT, SaaS company internazionale leader nell’ Advertising Resource Management (ARM), ha annunciato una nuova partnership con 3 Zinnen Dolomiti, il comprensorio sciistico in più rapida crescita in Alto Adige. La partnership mira a ottimizzare la gestione delle attività pubblicitarie delladestinazione turistica e a supportare l'azienda nell'implementazione di un approccio basato su dati e intelligenza artificiale per [...]

• Onetag Continues 2024 Expansion with Strategic New Hires

  1 year ago News

  

  Cookieless curation AI-powered programmatic platform Onetag today (May 7th, 2024) announces the appointment of Mabroor Ahmad as sales director, supply, alongside key global and US hires, as it continues to lead the charge in smart programmatic technology that identifies the [...]

• Digital Element Named Winner of the Coveted Global InfoSec Awards 

  1 year ago News

  

  Digital Element, the global IP geolocation and audience insights leader, today (6th May, 2024) announced the company has won the Groundbreaking Cybersecurity Analytics and the Publisher’s Choice of Threat Intelligence awards from Cyber Defense Magazine (CDM), the industry’s leading electronic [...]

• Ogury Names Lawrence Horne as Country Director UK

  1 year ago News

  

  Ogury, the leader in advertising solutions fueled by exclusive data grounded in privacy, today (May 7th, 2024) announced the appointment of Lawrence Horne as country director UK. Horne will be in charge of Ogury's operations in the region, leading the [...]

• Pubstack Unveils Q1 2024 Programmatic Data Benchmark

  1 year ago News

  

  Pubstack, a leading ad management platform for web publishers, is excited to announce the release of its highly anticipated 'Programmatic Data Benchmark' for the first quarter of 2024. This comprehensive report provides invaluable insights derived from Pubstack's extensive platform data, offering [...]

• Onetag Continues Global Expansion with Four Senior Hires

  1 year ago News

  

  Cookieless curation platform Onetag has bolstered its senior global team with four new hires, as it forges forward with its vision of smart programmatic technology that focuses on finding the best quality placements in the open internet.  Harry Charalambous joins Onetag [...]

• GumGum Achieves 38% Reduction in Bidstream CO2 Emissions Through Partnership with Assertive Yield

  1 year ago News

  

  GumGum, a contextual-first, global digital advertising platform, today (May 2nd, 2024) announced an impressive 38% reduction in bidstream carbon emissions in 2023 through its partnership with Assertive Yield (AY), a pioneer in AI-driven traffic shaping solution for supply-side platforms (SSPs) [...]