PressBox Articles
Multilocal Integrates with Onetag to Simplify Access to High-Quality Inventory
Multilocal, the programmatic specialist, has announced a global integration with AI-powered curation platform Onetag. Multilocal will add Onetag DealCurate into its offering, enabling its clients to access Onetag’s supply of premium publisher inventory globally. Onetag’s smart curation programmatic platform uses impression-level [...]
Adzymic Partners with Adelaide to Elevate Attention Metrics within Adzymic Premium Exchange
Adzymic, global leading dynamic creative platform, announces its collaboration with Adelaide, the leader in attention-based media quality measurement. This partnership aims to integrate advanced attention metrics into Adzymic Premium Exchange (APX), revolutionising the landscape of digital advertising for advertisers and [...]
Content Ignite Launches AI Dynamic Floor Pricing for Publisher Ad-Revenue Optimisation
Content Ignite, the publisher-first advertising technology and monetisation platform, has unveiled its latest AI-powered solution, Dynamic Floors, helping global publishers to optimise ad revenue effectively. As a result of the increasingly complex programmatic environment, publishers are demanding more automated control and [...]
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