TraderTalk TV

GumGum's Peter Wallace on the Power of Contextual Advertising

In our latest TraderTalk, GumGum's General Manager EMEA, Peter Wallace, joins ExchangeWire CEO Rachel Smith at the legendary whiteboard. In this [...]

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Adform's Jochen Schlosser on the End of Xandr and the Future of the DSP

Adform's CTO, Jochen Schlosser, makes a welcome return to the legendary ExchangeWire whiteboard. Tune in as Jochen and Ciarán O'Kane [...]

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Digiseg's Andrew Furst on Audience Measurement

In this episode of TraderTalk TV, Ciaran O'Kane is joined in front of the fabled whiteboard by Andrew Furst, chief [...]

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Intent IQ's Dror Ben Yishai on Addressability in the Open Web

Intent IQ CTO Dror Ben Yishai joins Ciaran O'Kane at the famous ExchangeWire Trader Talk whiteboard. In this episode, Dror discusses [...]

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Experian's Sarah Robertson on the Power of Knowing Your Consumer

Experian's Sarah Robertson joins Ciarán O'Kane at the famous ExchangeWire whiteboard. In this episode, Sarah discusses data signals and how they [...]

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Nexta’s Jonas Allaoua on Integration, Optimisation and Attribution in Retail Media

In this TTTV, Ciarán O’Kane is joined at the whiteboard by Jonas Allaaoua, junior data scientist at Nexta, to discuss [...]

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All shows

PubMatic Founder & Chairman Amar Goel Discusses Auction Dynamics
In this first of a two-part TraderTalk TV feature, ExchangeWire's head of content, Lindsay Rowntree, speaks with Amar Goel about [...]
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Rubicon Project CTO Tom Kershaw Discusses Identity Management
In this episode of TraderTalk TV, Ciaran O'Kane, founder and CEO, ExchnageWire speaks with Tom Kershaw, CTO, Rubicon Project about [...]
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Road to ATS London: Ebiquity's Tim Hussain Talks Transparency
In a series of videos charting the road to ExchangeWire’s flagship event, ATS London, ExchangeWire CEO Ciaran O’Kane catches up with [...]
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The Road to ATS London: Wayne Blodwell on the Great Service Layer Debate
In a series of videos charting the road to ExchangeWire’s flagship event, ATS London, ExchangeWire CEO Ciaran O’Kane catches up with [...]
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Road to ATS London: Rainbow's James Collier Discusses Data & Identification
In a series of videos charting the road to ExchangeWire’s flagship event, ATS London, ExchangeWire CEO Ciaran O’Kane catches up [...]
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Why the Fragmented Media World is Changing TV Buying
At ExchangeWire Live in New York, a panel of experts came together to discuss how the world of TV buying [...]
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Verve's Ian James Discusses the Benefits of SDK Location Data
In this episode of TraderTalk TV, ExchangeWire's senior data analyst, Hugh Williams discusses the benefits of location data derived from [...]
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PubMatic President Kirk McDonald Talks Supply-Side Evolution
In a special edition of TraderTalk TV coming from the Clear Channel Playground in Cannes, ExchangeWire CEO Ciaran O'Kane speaks [...]
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The Exchange Lab Presents the Great Debate: Be it Resolved, Programmatic is the Future of Media
At Cannes Lions this year The Exchange Lab hosted a panel at the IAA cabana, with the panellists debating whether [...]
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Triton Digital's Benjamin Masse Explains Mechanics of the Programmatic Audio Ecosystem
In this episode of TraderTalk TV, ExchangeWire's CEO Ciaran O'Kane speaks with Benjamin Masse, managing director, market development and strategy, [...]
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