Latest Stories

• Zeotap’s Matt Bennathan on Infillion Buying MediaMath, TikTok’s Mixed Results, and AI Law

  2 years ago Podcast

  

  On this week's episode of The MadTech Podcast, Matt Bennathan, senior vice president, global data at Zeotap, joins ExchangeWire research lead Mat Broughton and COO Lindsay Rowntree to discuss Infillion's purchase of MediaMath, TikTok's growth, UK AI law, and more. Infillion [...]

• The Stack: Olso Quashes Meta Injunction Request; AI21 Labs Secures $155m in Funding

  2 years ago News

  

  This week: Meta prohibited from unconsented ad targeting, AI21 Labs cinches USD$155m (~£122m) in funding... In a win for fair ad targeting, the Oslo District Court dismissed Meta's plea for an injunction against an ad targeting ban imposed by Norway's data [...]

• Making the Most of the Post-Cookie Landscape

  2 years ago News

  

  Although Google has been talking about deprecating third-party cookies since 2020, it finally appears to be making good on its threat: early next year, third-party cookies will be switched off for 1% of Chrome users, the tech giant announced in [...]

• Oslo Court Denies Meta's Injunction Request; Google Settles US Play Store Complaint

  2 years ago News

  

  In today's ExchangeWire news digest: Meta's request for an injunction against a ban from Datatilsynet is denied; Google quietly closes a class action lawsuit concerning its Play Store; and Barb announces it will take over CFlight from early 2024. Meta's injunction [...]

• Big Tech Braces for Digital Markets Act Update; Arm Increases IPO to up to $51 a Share

  2 years ago News

  

  In today's ExchangeWire news digest: tech firms in the US prepare for EU regulators' update to the Digital Markets Act; Arm increases its IPO to USD$47 - USD$51 (~£37 - £40) a share; and Baidu announces the imminent release of [...]

• The MadTech Podcast Special: Building a Better Internet and Advertising Industry

  2 years ago Podcast

  

  In this special episode of The MadTech Podcast, Yahoo's John McNerney (managing director, AUSEA) and Matt Farrington (APAC head of partnerships and investment) join ExchangeWire's John Still to discuss how to build a better internet and advertising industry. Together, McNerney, Farrington, [...]

• Scale and Addressability in CTV – They’re Happening, Thanks to Contextual-AI

  2 years ago News

  

  In this exclusive byline, Wieger Holvoet, programmatic technical lead GAM team at Dentsu, outlines how applying contextual-AI can help marketers reach campaign-relevant audiences in CTV, highlighting Dentsu's collaboration with Illuma. It could be argued that Connected TV (CTV) is the most [...]

• Could Shorts Cannibalise YouTube’s Core Business?; FTC Wins Administrative Ruling Against Intuit

  2 years ago News

  

  In today's ExchangeWire news digest: YouTube Shorts may risk killing the platform's core business; the FTC wins an administrative ruling against software firm, Intuit; and Chinese app stores prevent publishers from launching new apps unless they adhere to mandatory disclosures. Shorts [...]

• The Evolution of the Supply Chain: Q&A with Jason Barnes, PubMatic

  2 years ago News

  

  “I think we have come a long way since Marc Pritchard’s infamous quote: ‘murky at best, fraudulent at worst’ in 2017. The industry deserves to be recognised for these efforts, however we now face a new set of challenges.” Ahead of [...]

• Microsoft Pulls Teams from Office Amidst EU Probe; AI21 Labs Secures Funding from Google, Nvidia

  2 years ago News

  

  In today's ExchangeWire news digest: Microsoft unbundles Teams from Office; Israel's AI21 Labs raises £122m in a series C funding round; and Klarna reports it turned a profit in May this year. Microsoft to cut Teams out of Office Microsoft has stated [...]