Anonymised Launches Audience Lift to Transform First-Party Data into High-Performance Audiences
Anonymised, an AI data platform that helps publishers and advertisers understand, reach, and measure incremental audiences for better marketing outcomes, today (20th January, 2026) announced the launch of Audience Lift, a new product that transforms first-party data into intelligent, high-performance [...]
Assertive Yield Achieves SOC 2 Certification, Reinforcing Commitment to Data Security & Operational Excellence
Assertive Yield, a leading provider of programmatic performance optimisation solutions, today (20th January, 2026) announced that it has achieved SOC 2 Type II certification, underscoring the company’s dedication to rigorous data security, operational maturity, and trusted partnerships across the ad [...]
Reward & Experian Combine Data Insight Capabilities, Redefining Customer Understanding for Brands Across the UK
Reward, a global leader in customer engagement and commerce media, and Experian, the global data and technology company, today (14th January, 2026) announce the integration of Experian Mosaic into Reward’s intelligence and activation solutions. The integration strengthens the depth and breadth [...]













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