Britain’s fascination with the race for the White House was laid bare last week, with the US election generating nearly twenty times the amount of interest amongst UK readers than our own Budget, data from content recommendation platform Taboola shows. Between [...]

DoubleVerify, the leading software platform for digital media measurement, data, and analytics, today (October 16th, 2024) announced the launch of its News Accelerator programme. Over a year in the making, this initiative will further align DV's product innovation with the [...]

Today’s news: EU Faces Off Against Apple and Google; Online Overtakes TV as News Source in UK; Updates on Google vs DOJ Trial   While Google’s ad stack case against the DOJ is now in full swing, news has broken that the [...]

In light of recent revelations around the funding of digital news content, alongside yet more damaging industry stories on brand safety, ExchangeWire research lead Mat Broughton discusses what more can be done to fund impartial trusted news content in this [...]

StackAdapt, the leading multi-channel advertising platform, is proud to announce the appointment of Ryan Nelsen as Chief Marketing Officer. Nelsen brings 17 years of strategic marketing expertise and leadership to his role in support of StackAdapt’s mission and remarkable client [...]

impact.com, the world’s leading partnership management platform, announced continuing strong performance in 2024, adding more than 500 brands and partners to its total client roster, welcoming leading brands including Under Armour, SumUp, Gatorade, and AG1 (formerly Athletic Greens).   impact.com’s continued growth [...]

Overwolf, the all-in-one platform that enables creators to build, share, and monetise in-game apps, mods, and private servers, today (8th May, 2024) announced the acquisition of NitroPay, a gaming ad tech company that helps website publishers monetise their site traffic [...]

Adform, the most powerful and safe media buying platform built for game changers, today (8th May, 2024) announces its growing partnership with VIOOH, one of the leading premium global digital out-of-home (DOOH) marketplaces. This strategic alliance sees Adform's DSP integrate [...]

Xapads, the leaders in advanced programmatic and innovative ad-tech solutions, today (8th May, 2024) announces the appointment of James Eppinger as Country Head, UK as it expands its operations into the market and looks forward to scaling its growth  across [...]

MGID, the global advertising platform, has today (9th January 2024) announced the appointment of Matthew Villa as head of sales, US, doubling down on its investment in the region. Villa will lead MGID’s client acquisition team in the US by [...]