Yahoo Advertising Launches High Attention Pre-Bid Segments Powered by Adelaide
Yahoo advertising today (June 13th, 2023) announced an integration with Adelaide, a pioneer in attention metrics, to introduce high-attention pre-bid segments through the Yahoo DSP. This global solution, driven by Adelaide's market-leading attention metric, promises to simplify the application of [...]
Clear Channel et Hivestack s'associent pour la technologie programmatique numérique hors domicile (DOOH) en Italie
Hivestack, la plus grande société indépendante de technologie publicitaire numérique programmatique extérieure (DOOH) au monde, a annoncé aujourd'hui (Mai 17, 2023) l'expansion de son partenariat multi-pays avec Clear Channel grâce à sa dernière intégration avec Clear Channel Italy. Clear Channel Italy [...]
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