CTV Campaign Drives Strong Engagement for Thoughtworks, Delivering Significant Uplift in Clicks
Teads, the omnichannel outcomes platform for the open internet partnered with Thoughtworks, a global technology consultancy that integrates design, engineering and AI to drive digital innovation, to pioneer new possibilities for enterprise-focused digital advertising. Together, they harnessed the power of connected [...]
MGID Partners with IAS to Strengthen Third-Party Measurement & Optimisation
MGID, the global advertising platform, announces its new partnership with Integral Ad Science (IAS), a leading global media measurement and optimisation platform, to enhance ad measurement and optimisation and campaign performance measurement for its advertisers. This collaboration replaces the recently [...]
DoubleVerify Extends Media Quality Measurement on LinkedIn
DoubleVerify, the leading software platform for digital media measurement, today (October 24th, 2024) announced the expansion of its independent media quality measurement coverage to include LinkedIn’s premium video inventory. This release enables advertisers to ensure their video ads on LinkedIn [...]
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