MadTech Podcast

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  ExchangeWire on Amazon's MCP, ChatGPT Advertising, and YouTube Vs. TV Viewing

  The ExchangeWire team discuss Amazon Ads' MCP, OpenAI's minimum spend for ChatGPT advertising, and Google's "cease and desist" letter to Kantar Media.

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  Publicis Media’s Mazen Mroueh on Retail Media and Orchestration in MENA

  Publicis Media's Mazen Mroueh joins ExchangeWire CEO Rachel Smith to discuss the new phase of retail media, focusing on the MENA region.

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  ExchangeWire on the BBC's YouTube Partnership, Amazon & Temu E-Commerce, and Google’s Legal Battles

  In this MadTech Podcast episode, ExchangeWire discuss the BBC's partnership with YouTube, e-commerce on Amazon and Temu, and Google’s legal battles.

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  ExchangeWire on Google’s UCP, Apple Tapping Gemini for Siri, and Paramount Suing Warner Bros

  ExchangeWire's Grainne Reid, John Still, and Lindsay Rowntree discuss Google's UCP, Apple tapping Gemini for Siri, and Paramount suing WBD.

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  ExchangeWire's Big Ad Tech Quiz

  In this episode of the MadTech Podcast, ExchangeWire editor Aimee Newell Tarín is joined by head of content John Still and COO Lindsay Rowntree for a quiz covering some of the biggest recent events in the ad tech industry. They [...]

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  ExchangeWire's BIG 2026 PREDICTIONS Special

  ExchangeWire's CEO Rachel Smith, COO Lindsay Rowntree, and co-founder Ciaran O’Kane share their ad tech industry predictions for 2026.

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  ExchangeWire on the Warner Bros Bidding Wars and the EU's Moves Against X and Google

  In this episode of the MadTech podcast, ExchangeWire co-founder & advisor Ciaran O’Kane and head of content John Still join head of marketing Grainne Reid to look at pivotal changes across media consolidation and transatlantic policy tensions.

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  T&P’s Shula Sinclair on Meta’s Scam Ads, AI-Driven Retail Growth, and Older Influencer Audiences

  In this episode of the MadTech Podcast, Shula Sinclair, chief strategy officer at T&P, joins ExchangeWire editor Aimee Newell Tarín and head of content John Still to discuss the latest surrounding Meta’s fraudulent ads, AI sending traffic and conversions soaring [...]

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  OAAA's Anna Bager on the Programmatic OOH Transparency Pledge and Omnicon's IPG Acquisition

  In this episode of the MadTech podcast, Anna Bager, CEO of the Out of Home Advertising Association of America (OAAA), joins ExchangeWire head of marketing Grainne Reid and COO Lindsay Rowntree to discuss key shifts in programmatic out-of-home and industry [...]

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  Nicole Pruess on Meta Serving Scam Ads, the Podcasting Landscape, and Transparency in CTV Advertising

  Watch the full episode on YouTube In this episode of the MadTech Podcast, Nicole Pruess, freelance presenter and educator at U of Digital, joins ExchangeWire editor Aimee Newell Tarín and COO Lindsay Rowntree. They discuss Meta profiting from fraudulent ads on [...]

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