MadTech Podcast
Publicis Media’s Mazen Mroueh on Retail Media and Orchestration in MENA
Publicis Media's Mazen Mroueh joins ExchangeWire CEO Rachel Smith to discuss the new phase of retail media, focusing on the MENA region.
ExchangeWire on the BBC's YouTube Partnership, Amazon & Temu E-Commerce, and Google’s Legal Battles
In this MadTech Podcast episode, ExchangeWire discuss the BBC's partnership with YouTube, e-commerce on Amazon and Temu, and Google’s legal battles.
ExchangeWire on Google’s UCP, Apple Tapping Gemini for Siri, and Paramount Suing Warner Bros
ExchangeWire's Grainne Reid, John Still, and Lindsay Rowntree discuss Google's UCP, Apple tapping Gemini for Siri, and Paramount suing WBD.
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ExchangeWire's Big Ad Tech Quiz: ChatGPT, Cookies, Meta, and WBD
In our first ExchangeWire ad tech quiz, we take a guess at ChatGPT's monthly visits, Meta's revenue from scam ads, and Netflix's bid for WBD.
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ExchangeWire's BIG 2026 PREDICTIONS Special
ExchangeWire's CEO Rachel Smith, COO Lindsay Rowntree, and co-founder Ciaran O’Kane share their ad tech industry predictions for 2026.
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ExchangeWire on the Warner Bros Bidding Wars and the EU's Moves Against X and Google
In this episode of the MadTech podcast, ExchangeWire co-founder & advisor Ciaran O’Kane and head of content John Still join head of marketing Grainne Reid to look at pivotal changes across media consolidation and transatlantic policy tensions.
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T&P’s Shula Sinclair on Meta’s Scam Ads, AI-Driven Retail Growth, and Older Influencer Audiences
Shula Sinclair, CSO at T&P, joins ExchangeWire to discuss Meta’s fraudulent ads, AI-driven retail growth, and the influencer landscape.
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OAAA's Anna Bager on the Programmatic OOH Transparency Pledge and Omnicon's IPG Acquisition
Anna Bager, CEO of OAAA, joins Lindsay Rowntree and Grainne Reid to discuss key shifts in programmatic OOH and industry consolidation.
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Nicole Pruess on Meta Serving Scam Ads, the Podcasting Landscape, and Transparency in CTV Advertising
In this episode of the MadTech Podcast, Nicole Pruess, freelance presenter and educator at U of Digital, joins ExchangeWire editor Aimee Newell Tarín and COO Lindsay Rowntree. They discuss Meta profiting from fraudulent ads on its platforms, TikTok’s and Netflix’s [...]
The Telegraph's Samara Hocihara on AI Litigation, Reddit's Big Moment and the New Browser Wars
On this week's podcast, Samara Hocihara of the Telegraph joins John Still and Rachel Smith to discuss AI litigation, Reddit's big moment and the new browser wars.
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