MadTech Podcast

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  ExchangeWire's Big Ad Tech Quiz: ChatGPT, Cookies, Meta, and WBD

  In our first ExchangeWire ad tech quiz, we take a guess at ChatGPT's monthly visits, Meta's revenue from scam ads, and Netflix's bid for WBD.

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  ExchangeWire's BIG 2026 PREDICTIONS Special

  ExchangeWire's CEO Rachel Smith, COO Lindsay Rowntree, and co-founder Ciaran O’Kane share their ad tech industry predictions for 2026.

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  ExchangeWire on the Warner Bros Bidding Wars and the EU's Moves Against X and Google

  In this episode of the MadTech podcast, ExchangeWire co-founder & advisor Ciaran O’Kane and head of content John Still join head of marketing Grainne Reid to look at pivotal changes across media consolidation and transatlantic policy tensions.

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  T&P’s Shula Sinclair on Meta’s Scam Ads, AI-Driven Retail Growth, and Older Influencer Audiences

  Shula Sinclair, CSO at T&P, joins ExchangeWire to discuss Meta’s fraudulent ads, AI-driven retail growth, and the influencer landscape.

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  OAAA's Anna Bager on the Programmatic OOH Transparency Pledge and Omnicon's IPG Acquisition

  Anna Bager, CEO of OAAA, joins Lindsay Rowntree and Grainne Reid to discuss key shifts in programmatic OOH and industry consolidation.

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  Nicole Pruess on Meta Serving Scam Ads, the Podcasting Landscape, and Transparency in CTV Advertising

  In this episode of the MadTech Podcast, Nicole Pruess, freelance presenter and educator at U of Digital, joins ExchangeWire editor Aimee Newell Tarín and COO Lindsay Rowntree. They discuss Meta profiting from fraudulent ads on its platforms, TikTok’s and Netflix’s [...]

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  The Telegraph's Samara Hocihara on AI Litigation, Reddit's Big Moment and the New Browser Wars

  On this week's podcast, Samara Hocihara of the Telegraph joins John Still and Rachel Smith to discuss AI litigation, Reddit's big moment and the new browser wars.

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  digitalAudience and Mediahuis on Data Distribution Across European Marketing & Advertising

  In this special episode of the MadTech Podcast, ExchangeWire CEO Rachel Smith is joined by Bastiaan Spaans, Chief Commercial Officer at digitalAudience, and Remco Steen, Manager of Advertising Technology at Mediahuis Netherlands. They discuss digitalAudience and Mediahuis' latest partnership, looking at [...]

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  Reed Smith's Nikki Bhargava on California's AB566 and Data Privacy in Ad Tech

  Reed Smith's Nikki Bhargava joins John Still to discuss California's AB566 and the convergence between privacy and ad tech in the US.

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  ExchangeWire on Big Tech’s Anticompetitive Behaviour, WPP’s Latest Partnership, and the DSP Wars 

  ExchangeWire discuss Big Tech’s anticompetitive practices, WPP’s partnership with Sightly, and the DSP wars between Amazon, Google, and TTD

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