PressBox News

• AdPlayer.Pro Online Video Advertising Tech Provider Reports Q2 2023 Results

  2 years ago News

  

  AdPlayer.Pro, an international provider of digital video advertising tech solutions, has released the company’s Q2 2023 results. According to the announcement, in Q2 2023 AdPlayer.Pro proceeded with the further enhancement of its key tech solutions, i.e. the ad-enabled video player, as [...]

• IAB Europe Releases Pan-European Definitions & Guide to Retail Media

  2 years ago News

  

  IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, today (September 6th, 2023) released the first pan-European definitions for Retail Media in a new comprehensive 101 Guide to Retail Media.  This groundbreaking initiative created by IAB [...]

• LG Ad Solutions Announces Michael Hudes as New Chief Executive Officer

  2 years ago News

  

  LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, announced the appointment of Michael Hudes as its new president and chief executive officer (CEO). Hudes will also serve as a member of the company's board of [...]

• LightBoxTV Rolls Out Total TV Solution to Simplify CTV Advertising

  2 years ago News

  

  LightBoxTV, the leading CTV planning and analytics platform, announces the expansion of its offerings with the introduction of a full-service Total TV Solution. Built on its proprietary technology platform, this comprehensive solution allows clients to entrust LightBoxTV with their media [...]

• First-id Delighted to Attend this Year's DMEXCO

  2 years ago News

  

  First-id, a cross-publisher first-party identification solution, compliant with cookieless environments, is thrilled to attend DMEXCO on 20th and 21st of September at Kholn, in Germany.  As a privacy-first solution, First-id identifies itself as a powerful and interoperable pure player, able to [...]

• IMPACT+ Expands Senior Leadership Team with New Chief Marketing Officer

  2 years ago News

  

  IMPACT+, the pioneer in measuring the carbon footprint of digital advertising campaigns, has recently appointed James Jones as chief marketing officer, to help advance education and understanding of sustainability practices in advertising. Working closely with the company’s co-founders, Jones will build [...]

• AlgoriX to Unveil New Prebid SaaS Solution at DMEXCO 2023

  2 years ago News

  

  AlgoriX, a global media and ad tech leader, is set to unveil a new Prebid SaaS solution at the prestigious Digital Marketing Expo and Conference (DMEXCO) 2023. With this solution, AlgoriX aims to give publishers and advertisers fresh ways to [...]

• Blue Billywig Unveils Breakthrough Feature for Open Web Content Engagement & Monetisation

  2 years ago News

  

  Blue Billywig is excited to introduce 'Shorts,' a modern and dynamic new feature within their comprehensive video platform, designed to meet the changing needs of content creators and publishers in the digital age. This feature allows users to harness the [...]

• impact.com Announces Growth in the Second Quarter

  2 years ago News

  

  impact.com, the world’s leading partnership management platform, announced today (August 31st, 2023)  the company’s growth in the second quarter fueled by global client growth and the launch of its new industry-leading, fully integrated influencer marketing platform, reinforcing its position as [...]

• Sharethrough Partners with White Bullet to Drive a Safer, Cleaner, Higher-Performing Media Ecosystem

  2 years ago News

  

  IP protection and cyber safety company White Bullet today (August 31st, 2023) announces a partnership with Sharethrough, one of the world’s top global independent omnichannel ad exchanges, to help drive a safer, more ethical, sustainable, and efficient open web. With this [...]