PressBox Articles
Perion's Hivestack Partners with Eletromidia to Integrate Entire Digital Inventory Across Brazil
Perion Network Ltd., a technology leader in connecting advertisers to consumers across all major digital channels, announced a partnership between its programmatic digital out-of-home (DOOH) platform, Hivestack, and Eletromidia, the major out-of-home (OOH) media company in Brazil, with more than 64,000 [...]
JCDecaux Launches the First Global Airport Programmatic DOOH Offer
JCDecaux, the number one outdoor advertising company worldwide, announces the launch of the first global airport programmatic DOOH offer. This new solution empowers brands and agencies to execute targeted, dynamic and contextually targeted advertising campaigns effortlessly across JCDecaux's programmatic-enabled airports [...]
Adelaide Leads Groundbreaking Attention Measurement Study in Amazon Ads DSP
Adelaide, the leader in attention-based media quality measurement, has released a groundbreaking study with consumer health company Haleon and its media agency, Publicis, demonstrating the positive effects of high-attention placements on full-funnel business outcomes. This project will be presented at Adelaide’s [...]
LoopMe Generates Double-Digit Revenue Growth & Expands UK Leadership Team
LoopMe, a leading technology company that uses artificial intelligence (AI) to improve brand advertising performance, announced significant company growth and global executive promotions. Adam Parker, VP Corporate Development of Strategy, LoopMe UK LoopMe expanded its operations by hiring 50+ new employees, a [...]
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