PressBox News
BCU & Covatic Set New Benchmark in AI Cybersecurity Research
Birmingham City University (BCU), in partnership with Covatic, has unveiled groundbreaking research to protect AI models from cyber threats. AI models are now integral to high-stakes industries like healthcare and autonomous vehicles. These systems exhibit high accuracy in analysing images, often [...]
Growing for Growth; Azerion UK Expands Commercial Team with Three New Hires
Digital advertising platform Azerion UK has made three new hires to its commercial growth team as it continues to focus on expanding its business operations. Marco Perin joins the company as growth and strategy director following several roles at Nano Interactive. [...]
Invibes Unveils the Future of Ad Impact with GenAI Hyper-Personalisation
Invibes Advertising (Invibes), a leader in digital advertising innovation, is revolutionising digital advertising with GenAI Hyper-Personalisation—leveraging advanced large language models (LLMs) and exclusive in-feed formats to drive unmatched engagement, brand impact, and business outcomes. This next-generation solution empowers brands to [...]
Captivate and VIOOH Partner to Expand Digital Out-of-Home Ads in Premium North American Properties
Captivate, North America’s leading digital out-of-home (DOOH) video network, today (April 8th, 2025) announced a new partnership with VIOOH, a premium DOOH supply-side platform, expanding its footprint across the US and Canada. VIOOH, with its advanced technology platform and global footprint, [...]
New IAB Europe Study Reveals Consumer Views on Personalised Ads, Privacy, and Free Online Services
A new study by IAB Europe, conducted by leading research firm Kantar, reveals fresh insights into how European consumers perceive online advertising, data privacy, and the trade-offs that sustain free digital services. As debates around privacy regulation and the future of [...]
Opti Digital Launches the Fifth Edition of the Green Challenge to Support Reforestation in Bolivia
As part of its Corporate Social Responsibility (CSR) commitment, Opti Digital, a premium monetisation platform, is proud to announce the fifth edition of the Opti Digital Green Challenge, an annual eco-friendly sports event that brings together stakeholders from the online [...]
Ogury Launches Ogury One, A New Advertising Platform to Address Signal Loss
Ogury, the leader in advertising solutions fuelled by exclusive data and grounded in privacy, today (April 8th, 2025) announced the launch of its new client-facing platform. Designed for brands and agencies, Ogury One empowers users to fully leverage its Personified [...]
Nexxen Addresses Advertising Fragmentation in German Market with Launch of TV Intelligence Solution
Nexxen, a global, unified advertising technology platform with deep expertise in data and advanced TV, today (April 8th, 2024) announced the launch of its TV Intelligence (“TVI”) solution in Germany, enabling advertisers to more effectively activate and optimise their campaigns [...]
IAB Europe Launches LEAF: Smart Solutions for Sustainable Digital Advertising
IAB Europe, the European-level industry association for the digital marketing and advertising ecosystem, today (April 3rd, 2025) announced the introduction of LEAF, a suite of utilities designed to support the reduction of environmental impact in digital advertising campaigns. Developed as [...]
DoubleVerify Strengthens Ad Tech Ecosystem, Makes Strategic Investment in FirstPartyCapital to Drive Industry-Wide Innovation
FirstPartyCapital (FPC), an early-stage venture capital firm specialising in ad tech, martech, and digital media, today (April 2nd, 2025) announced a strategic investment from DoubleVerify, the leading software platform for digital media measurement, data, and analytics. The investment strengthens FirstPartyCapital’s [...]
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