by Ciaran O'Kane on 25th Jan 2013 in TRADERTALK

In the run upto our Mobile Sessions event in February, we invited StikeAd CTO, Mike Dewhirst, for this week's TraderTalk TV. Mike gives us a deep dive into mobile retargeting and how you would execute data-driven buys across multi-devices, including Apple. This goes into extensive detail about the process of mobile targeting and tracking. If you want to learn about how a typical data-driven mobile campaign works, then you need to watch this episode.

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