The global guide for the Ad Tech and Mar Tech industry

Ciaran O'Kane

Ciaran O'Kane

CEO


Ciaran O’Kane is the CEO of ExchangeWire, the leading global digital advertising trade publication and research firm.  He has worked in digital advertising over the last ten years as a developer, digital marketer, ad operations provider, media monetisation specialist and senior sales executive.  He continues to write editorial for ExchangeWire on advertising technology, marketing technology and programmatic  - and acts as an advisor to a number of leading digital media companies in Europe.

Articles by Ciaran


  • Mixed News on CPA Shifting 2019 Gaming Monetisation Strategy

    Read more

    Tags

  • Why Apple Will Be the Number 4 Ad Platform in 2 Years

    Read more

    Tags


  • Announcing the Launch of the DTC Index

    Read more

    Tags

  • Germany: A Tale of Two Ecosystems

    Read more

    Tags

  • The Case for the 20% & Independent Ad Tech in a Consolidated World

    Read more

    Tags

  • Is In-Housing Viable in a World of Walled Gardens?

    Read more

    Tags

  • Your Guide to Scaling Your European Madtech Business

    Read more

    Tags

  • The Battle for the Service Layer & the Key Contenders

    Read more

    Tags

  • The Madtech Rollercoaster of 2018: 9 Predictions for the Rest of the Year

    Read more

    Tags

  • Voodoo Gets Some Help from Goldman; Apple Back in the Ad Business

    Read more

    Tags