ExchangeWire CEO Ciaran O’Kane chairs this discussion at ATS Singapore on how the service layer is evolving, along with its relationship with the tech layer. Sonal Patel​, president, programmatic services, Asia Pacific, Dentsu Aegis Network; Michel de Rijk, CEO, APAC, S4Capital; Wendy McEwan, head of marketing, communications and digital, Asia Pacific, KnightFrank; and Askshay Trivedi, director – total brand experience APAC, Johnson & Johnson, share their views.