by Lindsay Rowntree on 28th Jan 2021 in TRADERTALK

In this latest episode of TraderTalk TV, ExchangeWire’s Ciaran O'Kane is joined by Nexta.io's head of AI and data science, Per Nielsen, and founder, Martin Jensen, to discuss how tech vendors can empower publishers as the age of the walled garden.

In this session, O'Kane, Nielsen, and Jensen cover:

- The problems that Nexta is addressing;

- Why ad tech simply cannot afford to ignore SME markets;

- How Nexta works with publishers and platforms to compete with the walled gardens;

- How Nexta helps SMEs, and why it is reclaiming these markets for digital platforms.

Nexta.io

Nexta is a cutting-edge retail media ad manager designed to simplify and elevate the advertising experience for retailers, marketplaces, and publishers. With a focus on accessibility, automation, and AI-driven insights, Nexta helps partners achieve ...

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