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Road to ATS Paris: Paul Caucheteux, Prisma Discusses 2018 Publishing Trends in France
In ‘Road to ATS Paris’, a series of interviews charting programmatic trends in the French advertising industry, Michel Juvillier, CEO, Juvillier [...]
Header Bidding Vs the Ad Server: Who Wins?
At ATS London 2017, a panel of experts discussed where the future of the ad server lies, and if header [...]
Why TV Monetisation is Not Just Black and White
At ATS London 2017, a series of experts came together to discuss the future of TV advertising and how the [...]
ExchangeWire Research: Maximising the Value of Mobile Data
At ATS London 2017, ExchangeWire sat down with Ian James, GM international, Verve to discuss the value of mobile location [...]
The Great Service Layer Debate: Consultancies & Agencies
At ATS London 2017, ExchangeWire hosted a discussion between industry experts about the future of the agency model, and how [...]
Road to ATS Paris: Reworld Media's Jeremy Parola Discusses French Programmatic Trends
In 'Road to ATS Paris', a series of interviews charting programmatic trends in the French advertising industry, Michel Juvillier, CEO, [...]
Making Transparency Work for the Whole Ad Ecosystem
At ATS London 2017, industry experts discussed the hot topic of transparency, and how it can work across the entire [...]
BidSwitch Research: Experts Discuss the Future of Deal ID-Based Trading
ExchangeWire recently published a research report, in association with BidSwitch, aiming to understand whether the deal ID is the future [...]
ATS Singapore: The State of Programmatic in China
Moderator: – Eileen Yu, Editor, APAC, ExchangeWire Panellists: – Yean Cheong, Head of Programmatic APAC, Cadreon – Albert Sim, VP of Miaozhen System, Miaozhen [...]
BidSwitch's Julian Savitch-Lee Explains the History of the Deal ID
ExchangeWire recently published a research report, in association with BidSwitch, aiming to understand whether the deal ID is the future [...]
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