Weekly Roundup: LATAM

• New Metric for Video Campaigns in Brazil; Adsmovil Partners Brazilian Startup

  9 years ago News

  

  This week in the Latin American Roundup: DynAdmic launches AVOC metric in Brazil aiming to influence the online video market away of traditional complete CPV; a partnership between Adsmovil and In Loco Media in mobile apps advertising in Brazil and [...]

  Display

• Rio to Have Beacons Network for OOH; Argentinian Mobile Market in Numbers

  9 years ago News

  

  This week in the LATAM Round Up: Rio de Janeiro will have a beacons network to be used in OOH campaigns; Mobile market in Argentina to reach more than 70% of the population – half of them with smartphone devices – [...]

  Display

• Tail Target Announces Its New Brand in Latin America; Predicta Invests in SMB 

  9 years ago News

  

  This week in the Latin American Roundup: Tail Target announces its new brand and expands services to other three countries in the region (Argentina, Mexico, and Colombia); Predicta invests in small- and medium-sized business in Brazil, supported by being the [...]

  Display

• Gamned Opens Office in Brazil; Chilean Mobile Market to Reach 13 Million Users in 2016

  9 years ago News

  

  This week in the Latin American Roundup: French company Gamned opens a local office in Sao Paulo, Brazil, led by Olivier Goulon, co-founder; Chilean Mobile Market called “small, but advanced” by eMarketer, to reach 13 million users this year; and, [...]

  Display

• RPA Launches In-House DSP; IgnitionOne Debuts in Mexico

  9 years ago News

  

  This week in the LATAM Roundup: The Argentinian publisher co-op RPA announces an in-house DSP aiming more flexibility for local advertisers and agencies; IgnitionOne opens local headquarters in Mexico; Brazilian digital platform developer Hive creates an area to deploy and [...]

  LATAM

• DynAdmic Opens an Office in Miami; Mexico to Surpass 44m Smartphone Users

  9 years ago News

  

  This week’s LATAM Roundup brings news from DynAdmic, which has just opened a new office in Miami, led by Lara Krumholz, general manager, LATAM, to boost global deals with an impact in the region; Data about Mexican mobile market, that [...]

  LATAM