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Intent IQ Achieves SOC 2 Compliance, Reinforcing Enterprise-Grade Trust in Data Security & Privacy

Intent IQ, a leading provider of identity resolution and data technology, today (May 8th, 2025) announced that it has successfully achieved SOC 2 compliance, a critical milestone that underscores the company’s commitment to delivering enterprise-grade data security, confidentiality, and operational integrity. This achievement marks a key step forward on an expanded journey to continuously strengthen and scale the company’s privacy and security posture.

Developed by the American Institute of Certified Public Accountants (AICPA), SOC 2 is a rigorous compliance standard for service organisations that manage sensitive customer data in the cloud. It evaluates internal controls against five Trust Services Criteria: security, availability, processing integrity, confidentiality, and privacy.

“Trust is everything in today’s data-driven ecosystem—especially for large enterprises managing sensitive and regulated data,” said Roy Shkedi, CEO at Intent IQ. “SOC 2 compliance provides our clients with authoritative third-party validation that our systems, policies, and culture are built around protecting their most critical assets. We are committed to data security, user privacy and operational excellence.”

A Robust Technical and Operational Commitment

Achieving SOC 2 compliance is a complex exercise—reflecting a deep commitment to secure software development, threat detection, and resilient data handling. Throughout the process, a company must implement and validate:

- Comprehensive security controls to prevent unauthorised access

- End-to-end data encryption in transit and at rest

- Proactive vulnerability detection tools integrated throughout the development lifecycle

- Scalable incident response protocols

- Transparent documentation of policies, configurations, and audit logs

“Our SOC 2 readiness was a company-wide effort, involving engineering, DevOps, compliance, and leadership,” said Dror Ben-Yishai, CTO at Intent IQ. “It ensures that every layer of our technology stack meets the high expectations of our users including the publishers, platforms, and advertisers who rely on us to protect their data. As we scale, we will continue investing in new protections that enhance our readiness for potential and emerging threats.”

Building Enterprise Confidence Through Transparency

With SOC 2 compliance, Intent IQ further strengthens its position as a trusted partner for enterprise clients operating in privacy-sensitive and regulated environments. Whether supporting customer identity resolution, data enrichment, or secure activation, Intent IQ now brings even greater assurance to clients regarding how their data is processed and protected, reducing the risk of data breach or failure.

Intent IQ’s clients include premium publishers and brand advertisers for whom data sensitivity is paramount. As such, the company’s investment in operational excellence and privacy-by-design architecture will continue to expand. From evolving compliance protocols to enhanced monitoring, the company is committed to staying ahead of a dynamic threat landscape.

Intent IQ

Intent IQ, a pioneer in AI-powered identity resolution, redefines digital advertising with its innovative cookieless solutions. Our platform empowers advertisers with seamless activation and precise attribution, while our advanced inventory monetisa...
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