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Pixalate’s September 2025 Top Grossing Global Mobile Apps: ‘Happy Color’ No. 1 on the United Kingdom Google Play Store

Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, today released the September 2025 Global Top Grossing Mobile Apps Reports for the United States (US), the United Kingdom (UK), Singapore, India, Germany, Canada, and Brazil and the September 2025 Global Top Grossing Connected TV (CTV) Apps Reports for the United States (US).

The reports highlight the estimated top-grossing open programmatic mobile apps on the Apple App Store and the Google Play Store.

Top Grossing Apps in September 2025 - Global

Mobile

United States

  • Mobile: ‘Wordscapes’ was the top grossing app (USD$5m (£3.7m)in estimated open programmatic ad revenue) on the Apple App Store, and ‘Pocket FM: Audio Series’ was No. 1 (USD$3m(£2.22m)) on the Google Play Store

United Kingdom

Singapore

In September 2025, Pixalate's data science team analyzed over 23 billion global open programmatic impressions from over 7 million Apple App Store and Google Play Store apps. For this research, Pixalate also examined over 4,000 CTV apps and 3 billion global ad impressions across various platforms, including Apple TV, Amazon Fire TV, Roku, and Samsung Smart TV.

Global Top Grossing Mobile and CTV Apps in September 2025

Mobile

CTV

Pixalate

Pixalate is the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV), Mobile Apps, and Websites. ...
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