Content Ignite®, a monetisation and ad management platform for publishers, today (27th November, 2025) announced the launch of the Content Ignite® Mobile SDK, a new solution that enables high-performing, privacy-compliant advertising across iOS and Android apps. 

The Mobile SDK extends the reach of Content Ignite’s Fusion platform beyond desktop, mobile web, and video to now include in-app inventory — all managed from a single interface. Publishers can view and optimise revenue performance across every surface their audiences engage with. 

"As ad tech becomes increasingly fragmented, publishers are looking for ways to simplify their stack while still maximising revenue," said Jamie Druce, chief technology officer at Content Ignite. "Our Mobile SDK brings web and app monetisation under one roof, giving teams better control, clearer insight, and more flexibility without adding technical overhead." 

Key Features of the Content Ignite® Mobile SDK 

Unified monetisation across channels: Extend the power of Fusion across desktop, mobile web, video, and now in-app — all managed from a single platform. 

Seamless integration with existing ad stacks: Plug-and-play support for Google Ad Manager (GAM) and Prebid, with Amazon TAM and Meta SDK integrations currently in development. 

Advanced targeting capabilities: Geo, audience, contextual, and custom targeting options to align with or enhance existing revenue strategies. 

Real-time placement controls: Update formats, targeting, and pricing instantly via Fusion — no app update or store release required. 

Compliance by design: Built-in support for GDPR, TCF, and app-ads.txt, helping publishers stay aligned with evolving privacy requirements. 

Built for both developers and monetisation teams 

The Mobile SDK has been designed to work for both technical and commercial stakeholders:

● For developers: 

Comprehensive documentation, testing tools, and a full debug mode provide transparency and control during implementation. 

● For monetisation teams: 

Integrated SSP reporting, dynamic floor pricing, and automated refresh logic help optimise yield while maintaining a strong user experience. 

"We wanted to make in-app monetisation feel as manageable and flexible as running web demand," said Ben Spencer, chief operating officer at Content Ignite. "With the Mobile SDK, developers get a clean integration path and full visibility, while revenue teams gain the controls and data they need to respond quickly to market conditions." 

Availability 

The Content Ignite® Mobile SDK is now available for publishers looking to unify their web and app monetisation strategies. Publishers and app developers interested in learning more, seeing a demo, or discussing integration options are encouraged to get in touch with Content Ignite.

Content Ignite

Fusion is our cutting-edge advertising technology platform designed to give publishers control over on-page monetisation, ad technology and ad management, through one simple integration. Fusion was built to: 1. Maximise revenue through our moneti...

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