CES 2012 exploded this year. It's always been big, but this year it got REALLY big. Once we look beyond the latest gadgetry hype, however, there are a number consistent themes for the online ad industry... Greater Accessibility Consumers are going to have [...]

After last year's blockbuster Ad Trader Conference in Hamburg, we are going big this year with some of the most influential ad execs in the industry already confirmed to speak. This year's theme of the conference will focus on [...]

Wes Biggs is the Co-Founder and CTO at Adfonic. Here he discusses the big opportunity for brands around mobile rich media formats in 2012. Imagine enabling your brand to interact with consumers in a visually gripping, cinematically inspiring and fully [...]

Chris Brown is team lead at DoubleClick Performance Products in Australia, South East Asia and NZ. Here he discusses the progress made by the DoubleClick Ad Exchange in the region, timeframes around when mobile and video inventory will be made [...]

Doug Conely is Senior Director, Global Data & Targeting at Tribal Fusion. Here he responds to a recent PostView coulmn, and argues that instead of the focus on the post view window argument, we as an industry should be [...]

Tim Finn is the newly appointed head of EMEA at StrikeAd. Here he discusses his recent appointment, the latest round of funding and the Japanese partnership. You’ve just joined StrikeAd. What were you doing before and why did you join them? Prior [...]

PLYmedia is offering adk2, a "free" ad server for long-tail publishers. Here Avishay Raviv, COO and President at PLYmedia, gives an overview of the product and how the company intends to take on established players, DoubleClick and OpenX, in [...]

Brainient, a personalised video retargeting solution, announced today it is raising a new round of funding. Here CEO Emi Gal discusses the new raise and the Brainient video offering. Can you give some overview on the current Brainient offering? Brainient's goal [...]

The PostView is a new coulmn written by senior execs working in the European online advertising industry. I’ve been meaning to write this post for a while and it seems that Eric Franchi expertly beat me to the punch with a [...]

There has been a lot of discussion of late about convergence between the buy and sell side - with a number of large players trying to build their own end-to-end stack. Here Joe Zawadzki, CEO at Mediamath, argues that [...]