It's just under a week to go to the first dedicated conference on data-driven display for the German market. The Ad Trader Conference, hosted by Adzine and ExchangeWire, is bringing together some of the most senior ad execs in [...]

Julia Smith, Communications Director at Jemm Group, discusses the emergence of the Real Time Network and how this fits into the evolution of the ad network model. “Evolve or die”. That is the common statement made by the industry to ad [...]

They say the discussions have been taking place for some time - but now it seems it is to be close to the end game. If a deal has been done, Google owns the entire stack. It was [...]

These are interesting times. The industry is in a change cycle in terms of how we buy and sell media. Everyone is battling for their slice of the existing marketplace. Ad networks. Ad exchanges. DSPs. [...]

Alex Khan is CEO of Catcha Digital Asia. Here he discusses the CDA offering, trends in the region's online display market and the impact ad exchanges are likely to have on the sell-side. Can you give an overview of [...]

It is ExchangeWire's first foray into the APAC market - and we are looking forward to fostering some serious debate around the area of data-driven display at the half-day conference on June 15. The Singapore event is now sold out. [...]

Kate Clough is Regional Media Director, APAC at MRM Worldwide. Here in an interview wit ExchangeWire APAC, Clough gives an insight into the Chinese display market, the third biggest after the US and Japan. Can you give an overview of [...]

Kate Clough is Regional Media Director, APAC at MRM Worldwide. Here in an interview with ExchangeWire APAC, Clough gives an insight into the Chinese display market, the third biggest after the US and Japan. Can you give an overview of MRM’s [...]

Sam Barnett is CEO of Struq, a behavioural retargeting specialist based out of London. Here Barnett dsicusses the ADPAD, the European directive, and the Teracent threat in the new look Google buy-side stack. Can you give an overview of the [...]

Robbie Hills is the Head of Rich Media for Google APAC. Here Hills discusses the growth of rich media in the region, and how mobile and exchanges are influencing Google strategy around its offering in APAC. Can you give an [...]