Kevin Huang, CEO Pixel Group, Discusses Brand Advertisers, Branded Entertainment And Mobile & Video As Key Growth Areas In APAC

by Ciaran O'Kane on 22nd Aug 2011 in News

Kevin Huang is CEO of Pixel Group. Here Huang gives some insight into Pixel Group's premium website rep business and how it is providing brand advertisers with premium solutions.

He also discusses how monetization strategies differs across the Greater Chinese and South East Asian markets, as well as giving some overview on the triple digit growth of Pixel Group's in–app mobile ad network.

Can you give an overview of the Pixel Group and its offering across the APAC region? What markets are a priority for you?

Pixel is in the business of . Since our founding in 2002, we have established presence in Greater China and South East Asia with offices in Shanghai, Hong Kong, Singapore and Malaysia. Our businesses include:

Pixel Media – the leading online ad sales house representing premium websites and publishers on an exclusive basis with a focus on premium solutions to advertisers including Rich Media, Sponsorships, Branded Entertainment and more.