IAB Europe, the European-level industry association for the digital marketing and advertising ecosystem, today announced its fourth annual State of Readiness - Sustainability in Digital Advertising Report, providing a comprehensive overview of how the European digital advertising ecosystem is progressing [...]

Winter Olympics double-gold medalist Matt Weston has won significantly more readership attention than his fellow Team GB athletes, according to Taboola. Data from Taboola Newsroom, which captures readership behaviour from across the platform’s national publisher network, shows that articles about Weston [...]

Limelight Inc., a global programmatic white-label platform, shared a new case study showcasing results from a leading APAC ad exchange deploying their latest feature - Adaptive Rules Centre (ARC). ARC is a rule-based toolkit that lets partners automate performance optimisations [...]

Silverpush, the contextual intelligence company, today (17th February, 2026) released a first-ever attention study on the impact of contextual intelligence for YouTube advertising with agency partner Epitaph. By working with Lumen, the global attention measurement company, Silverpush and Epitaph analysed [...]

Pubstack has published the UK edition of its State of Programmatic 2025, highlighting a market where volume growth no longer protects value. In 2025, UK programmatic impressions increased +10.51% year-on-year, while programmatic revenue declined by -2.29% year-on-year, driven by a -10.54% [...]

New insights from global data and technology company, Experian, and Reward, global leader in customer engagement and commerce media, shows that health and wellbeing spending has shifted from a seasonal January behaviour to a consistent, all-year round protected part of [...]

The latest series of BBC One’s UK Traitors is the most popular yet, generating more readership interest than any prior edition except for last year's celebrity spin-off, new data from Taboola shows. Taboola’s readership data, taken from its network of UK [...]

IAB Europe has released its inaugural Attitudes to Digital Advertising Report, offering a comprehensive snapshot of a European digital advertising ecosystem that is growing in scale and sophistication, while continuing to face structural and operational challenges. Building on more than a [...]

IAB Europe, the leading association for the digital advertising and marketing industry, has today (17th December, 2025) released Beyond Reach: Mapping the Social Impact of Digital Advertising and Media. This first-of-its-kind report examines how the digital advertising ecosystem currently addresses [...]

Integral Ad Science, a leading global media measurement and optimisation platform, today (9th December, 2025) unveiled its Australia Industry Pulse Report 2026, which reveals a decisive shift in how Australian marketers are planning for the year ahead. The rapid migration [...]