The global guide for the Ad Tech and Mar Tech industry

  • Embracing the Outcome Model to Deliver Measurable Value: Q&A with Nicolas Bidon, Xaxis

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  • Programmatic in DACH is Happening, Slowly But Surely: Q&A with Frederike Voss, CEO, orbyd

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  • The Trade Desk Tunes into Programmatic Audio in APAC; OohMedia Makes a Move for ECN in AU

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  • Ad Tech Independence in Germany Brings Challenges: Q&A with Trading Desk, Adlicious

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  • Spotify Sells Audio Ads Programmatically; Google AMP for Ads

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  • Who Takes Legal Liability?

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  • AOL Announces Self-Serve TV Ad-Buying Solution; Gameloft & Mediasmart Partner Up

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  • Header Bidding: Throwing the Baby Out with the Bathwater?

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  • RTL Mediengruppe Buys SmartClip; USD$60m funding for The Trade Desk

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  • Transparency Driving Shift in Agency Models: Q&A with Alan Osetek, Global CEO, Digilant

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