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Wolt Ads’ Catalina Salazar on E-Commerce Shifts, Strategies Driving Retail Media Success and the Evolving Delivery Market
In this MadTech Podcast special, ExchangeWire editor Aimee Newell Tarín is joined by Catalina Salazar, global head of Wolt Ads for a discussion all about retail media and e-commerce. Salazar expands on: The current state of retail media and e-commerce/key shifts shaping [...]
LightBoxTV & Vevo Partner to Deliver Broadcast-Standard TV Planning Across YouTube
LightBoxTV, the platform redefining TV campaign workflows, has partnered with Vevo, the world’s leading music video network, to break new ground in harmonising their content distributed via YouTube with traditional TV planning and reporting. This landmark development between LightBoxTV and Vevo [...]
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