Latest Stories

• Digest: UK Sought Broader Apple User Data, Legal Filing Shows; OOH Ad Revenue Dips in H1; Microsoft AI Debuts First In-House Models

  2 weeks ago News

  

  Today’s Digest discusses the UK seeking broader Apple user data according to a legal filing, out-of-home ad revenue dipping, and Microsoft AI debuting its first in-house models.

• Condé Nast’s Teodora Tepavicharova on Meta Inflating Ad Performance, TikTok’s AI Mandate, and AI Invading Journalism 

  3 weeks ago Podcast

  

  On this episode of the MadTech Podcast, ExchangeWire head of marketing Grainne Reid is joined by head of content John Still and Teodora (Teddy) Tepavicharova, director of programmatic strategy at Condé Nast.  They discuss Meta inflating its ad performance, TikTok's newly [...]

• The Stack: AI Faces Scrutiny

  3 weeks ago News

  

  This week, global policy tensions, ad gains, and AI copyright battles dominated headlines.

• Media & Marketing Financials - August 2025

  3 weeks ago News

  

  With Autumn and ATS London on the horizon, ExchangeWire research lead Mat Broughton takes stock (if you'll pardon the pun) of company financials across the media...

• Digest: Disney Strengthens European Content Slate with ZDF Deal; Anthropic Settles Piracy Case; Perplexity’s New Publisher Revenue Model

  3 weeks ago News

  

  Disney strengths its European content slate with a ZDF deal, Anthropic settles its piracy case, and Perplexity’s rewards publishers...

• Don’t Give Away the Advantage: Bring AI to Your Data

  3 weeks ago News

  

  Freddie Turner, managing director, Chalice AI EMEA, looks at the power of bringing your own AI layer in your business… In 2025, advertisers don’t just need AI - they need AI that comes to them. Too many "AI-powered" solutions still require [...]

• Q4, AI, and the Most Wonderful Time of the Year

  3 weeks ago News

  

  In her latest column for ExchangeWire, Shirley Marschall pours a pumpkin spice latte and muses what Q4 has in store for the ad tech industry.

• Digest: Trump Warns Tariffs on Nations ‘Discriminating’ Against US Tech; Elon Musk’s xAI Sues Apple & OpenAI for Monopoly Practices

  3 weeks ago News

  

  In today’s Digest, we discuss Trump’s warning of tariffs on nations discriminating against US tech, Elon Musk’s xAI suing Apple and OpenAI for monopoly practices, and Japanese media suing Perplexity for copyright infringement.

• Digest: Walmart grows ads business by 46%; TikTok draws backlash for mandatory AI tool

  3 weeks ago News

  

  In today's ExchangeWire Digest: Walmart grows ads business by 46%; TikTok draws backlash for mandatory AI tool; OpenAI questions Zuckerberg role in USD$97bn (£71.2bn) Musk takeover offer. Walmart grows ads business by 46% Walmart’s advertising revenue increased by 46% year-over-year, as revealed [...]

• The Stack: Fines, Rejections, & Capitulations

  4 weeks ago News

  

  The week was marked by shifting power plays between governments, platforms, and advertisers. MSQ rejected a merger deal which never was with S4 Capital, Google eased Play Store restrictions in Europe whilst simultaneously being hit by regulatory action in Australia, [...]