PressBox Articles

• VIOOH Listed One of the ‘Best Places to Work 2023’ by The Sunday Times

  2 years ago News

  

  VIOOH, the leading premium global digital-out-of-home supply-side platform, announced it has been recognised by The Sunday Times as one of the ‘Best Places to Work’ in the UK for 2023 - with an average 93% engagement score and 18% above [...]

• CairoRCSMedia Achieves Cookieless Targeting with Permutive

  2 years ago News

  

  CairoRCS Media announced its cookieless capabilities in partnership with audience platform, Permutive, which enables the activation of audiences without using third-party cookies and without ever exposing consumers’ personal information.  Cookie-blocking browsers, regulators, and tech are giving users the tools, awareness, and [...]

• Adludio Supercharges US Operations with the Appointment of Benjamin Arnold as President  North America

  2 years ago News

  

  Adludio, the global AI-powered platform delivering attention-led and data-driven mobile advertising, announces the appointment of Benjamin Arnold as President, North America. The former US CEO of socially-led creative agency We Are Social will be responsible for leading all US operations [...]

• IAS Uncovered a Malicious VPN App with Over 1m Downloads that Hijack Residential IPs for Ad Fraud

  2 years ago News

  

  The IAS Threat Lab recently uncovered an elaborate fraud scheme in a virtual private network (VPN) app targeting Android phones called Oko VPN. Developed by VIP Internet Security LTD., the app was labelled a free VPN service that anonymised a [...]

• Clinch Named to AdExchanger's 2023 Top 50 Programmatic Power Players List

  2 years ago News

  

  Clinch, the leader in dynamic ad serving and personalisation and creator of Flight Control, the omnichannel SaaS campaign activation platform, has been named to AdExchanger’s 2023 Top 50 Programmatic Power Players List. The list serves as a guide to the [...]

• MGID Bolsters US Leadership Team Amid Expansion in the Region

  2 years ago News

  

  MGID, the global advertising platform, has announced the appointment of Ryan Stewart as head of publisher acquisition (North America), as part of its ongoing investment in the region. A heavyweight in the native ad industry, Stewart will support MGID’s growth [...]

• Blue Billywig & Applicaster Collaborate on Streaming TV App for Leading Regional Broadcaster

  2 years ago News

  

  Blue Billywig and Applicaster are proud to announce their collaboration on a TV media app for Omroep Brabant, a leading regional television and radio broadcaster in the Netherlands. Blue Billywig has worked with Omroep Brabant since 2009 to take their video [...]

• Join the Yieldfest Programmatic Research Forum 2023

  2 years ago News

  

  Yieldbird is excited to announce the upcoming Yieldfest Programmatic Research Forum 2023, one of the most cutting-edge events for digital publishers, ad ops specialists, and programmatic industry experts. The event will take place on 13th June in London.  The conference offers [...]

• Broadsign, Adkom & Blip Announce Programmatic Ad Tech Integration

  2 years ago News

  

  Outdoor advertising technology leaders Adkom, Blip, and Broadsign today (May 11th, 2023) announced a technology collaboration that brings more than 2,000 large format, roadside digital billboards located in more than 190 markets to the Broadsign supply-side-platform (SSP).  Advertisers and media buying [...]

• Utiq Selects Adform as Exclusive Launch Partner

  2 years ago News

  Global integrated advertising platform, Adform, has been chosen as the exclusive buy-side partner for the new European privacy-led digital authentic consent service, Utiq. Utiq is a joint venture by four of Europe’s largest telecom operators; Deutsche Telekom, Orange, Telefonica, and [...]