PressBox News

• Silverpush and Adsquare Announce Contextual Location Measurement for YouTube Ads 

  3 months ago News

  

  Silverpush, the contextual intelligence company, today (23rd September 2025) announced a formal global partnership with Adsquare, a leading platform for location intelligence, to power measurement for YouTube ad campaigns.   By combining the AI-powered contextual intelligence of Silverpush Mirrors for YouTube with [...]

• Anonymised & Bedrock Partnership Enables Accurate ID-Less Targeting & Measurement

  3 months ago News

  

  Anonymised, a privacy-enhancing technology company specialising in incremental targeting and measurement of ID-less audiences, today (23rd September, 2025) announced a new partnership with Bedrock Platform, a modular demand-side platform (DSP) built for signal sovereignty, unified curation, and intelligent activation. This integration [...]

• Reach & Relevance: NumberEight Signs New Podcast Partnership with DAX US 

  3 months ago News

  

  Audience intelligence company NumberEight has announced a strategic partnership with DAX US, the global market leader in digital audio advertising.   With podcast ad spend rising fast (the latest IAB/PwC outlook shows US revenue climbed to USD$1.9bn (£1.4bn) in 2023 and is [...]

• DoubleVerify Announces Commercial Leadership Evolution

  3 months ago News

  

  DoubleVerify, a leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, has announced the evolution of its senior commercial management team and the expansion of its leadership ranks. Current Global Chief Commercial Officer Julie Eddleman [...]

• Adzymic Expands Footprint with New Hong Kong Office, Strengthening Commitment to Omnichannel Ad Tech in Greater China

  3 months ago News

  

  Adzymic (智酶動力), an award-winning provider of omnichannel creative and media solutions, has established its new entity in Hong Kong. Active in the market since 2021, this milestone deepens Adzymic’s roots and reinforces its commitment to delivering cutting-edge dynamic creative optimisation [...]

• IAB Europe Releases First Impact of AI on Digital Advertising Report

  3 months ago News

  

  IAB Europe, the leading European-level industry association for the digital advertising industry, has today (18th September, 2025) released the first Pan-European Impact Report on the Impact of AI on Digital Advertising, the first study showing how AI is being adopted, [...]

• PubMatic Unveils AI-Powered Publisher Platform to Supercharge Ad Revenue

  3 months ago News

  

  PubMatic has launched its AI-powered monetisation platform, purpose-built to put publishers back in control of their yield, data, and demand. As artificial intelligence disrupts traditional traffic sources and monetisation models, publishers are leaning into technology partners like PubMatic to innovate [...]

• Hawk by Azerion & Adsquare Expand Global Partnership

  3 months ago News

  

  Hawk by Azerion, a leading omnichannel advertising platform within the Azerion Group, and Adsquare, the global location intelligence platform, are proud to announce the expansion of their strategic partnership into new key markets, including Latin America, the Middle East, the [...]

• XPLN.AI Opens Office in Milan & Appoints Anna Iuculano as Managing Director Italy

  3 months ago News

  

  XPLN.AI, the ad attention measurement and optimisation specialist, announces the opening of its new office in Milan along with the appointment of Anna Iuculano as managing director Italy.  Following a recent €7m (£5.9m) fundraising round, XPLN.AI is significantly accelerating its international [...]

• OpenX is Now the First Platform to Offer Agencies Automated Discounts from Curation & Data Partners

  3 months ago News

  

  OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today (17th September, 2025) announced the launch of a proprietary capability enabling buyers to receive automated discounts from curation and tech partners directly within OpenXSelect™. This offering helps brands [...]