PressBox Articles

• Pubstack Unveils Monetisation Manager: A Unified Product Family for Smarter Ad Stack Optimisation

  2 months ago News

  

  Pubstack is proud to announce the launch of Monetisation Manager, a new unified product family that brings clarity, flexibility, and strategic control to publishers looking to maximise the performance of their ad stack. Monetisation Manager allows publishers to connect, control, monitor, [...]

• GumGum Just Made Digital Ads 90% Cleaner

  2 months ago News

  

  GumGum, a contextual-first, global digital advertising platform, today (April 23rd, 2025) announced its industry-leading carbon efficiency in digital advertising, achieving an overall impression intensity of just 0.48 grams of CO2e per impression—significantly outperforming the industry benchmark of 2.45 grams per [...]

• LightBoxTV Partners on AI R&D Initiative to Advance TV Advertising

  2 months ago News

  

  LightBoxTV is leading an ambitious initiative in AI-driven TV advertising through a strategic partnership with AI consultancy Xenet. The joint R&D initiative focuses on enhancing campaign planning, optimisation, and measurement across linear and connected TV (CTV).Leveraging AI as a natural [...]

• Elevision Partners with VIOOH to Power Smarter DOOH Buying in UAE & UK

  2 months ago News

  

  Elevision, the UAE’s leading digital-out-of-home (DOOH) media company, has announced a new partnership with VIOOH, the leading premium global digital-out-of-home (DOOH) supply-side platform.  The integration will enable advertisers to programmatically access Elevision’s premium screen inventory across the UAE and the UK [...]

• LoopMe & Cedara Partner to Tackle Carbon Emissions

  2 months ago News

  

  LoopMe, the global leader in brand performance, today (April 22nd, 2025) announced a partnership with Cedara, the Carbon Intelligence Platform, as part of its ongoing commitment to creating a sustainable advertising ecosystem. The collaboration sees LoopMe integrate Cedara’s platform to help [...]

• LG Ad Solutions Appoints Mike Evans as SVP, Head of US Sales

  3 months ago News

  

  LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, today (April 22nd, 2025) announced the appointment of Mike Evans as senior vice president, head of US sales. This key leadership hire comes as the company continues [...]

• Taboola Expands UK Operations, Adds New Country Leadership to Support Further Growth

  3 months ago News

  

  Taboola, a global leader in delivering performance at scale for advertisers, has announced recent growth in partnerships and new local UK leadership to support further growth.  Over the past 12 months, Taboola has seen significant momentum for its UK operations, recently [...]

• TradPlus Partners with GeoEdge to Elevate Ad Quality and Safeguard the User Experience

  3 months ago News

  

  TradPlus, a leading full-solution ad monetisation platform, announces a partnership with GeoEdge, the global leader in malware detection and ad-quality solutions, to fortify its ecosystem against disruptive and harmful advertising. GeoEdge shields the industry from malvertising across digital channels, with [...]

• Mantis Announces New Attention Metrics Tool to Enhance Campaign  Performance

  3 months ago News

  

  Mantis, a leading provider of contextual advertising solutions with built-in brand safety and suitability, announced the launch of Mantis  Attention, powered by Adnami. Adnami is a leading ad tech company, empowering users with attention-driven advertising solutions. The launch is designed to [...]

• JWP Connatix Now Available in AWS Marketplace

  3 months ago News

  

  JWP Connatix, the leading video technology and monetisation platform, today (April 15th, 2025) announced its comprehensive video hosting and streaming solutions are now available in AWS Marketplace. This offering empowers businesses to seamlessly scale their video delivery and monetisation strategies, [...]