PressBox News

• PubMatic to Unlock Hard To Reach Streaming Audiences through Flexible Buying Options with Tubi 

  7 days ago News

  

  PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, today (11th September, 2025) announced a new collaboration to provide advertisers with seamless, programmatic access to Tubi’s premium connected TV (CTV) inventory in Australia.  This marks a significant [...]

• dentsu Partners with Index Exchange & Chalice AI to Build an AI-Enabled NextGen Programmatic Ecosystem

  7 days ago News

  

  Index Exchange Inc., one of the world’s largest independent supply-side platforms (SSPs), and Chalice AI, have announced a strategic partnership with dentsu’s Media Practice. The two companies will form a core part of dentsu’s NextGen initiative, a company-wide transformation designed [...]

• Azerion Unveils Rebrand to Reflect New Era of Growth & Connectivity

  7 days ago News

  

  Azerion, the leading European digital advertising company, is proud to announce a comprehensive rebranding, unveiling a fresh visual identity, a newly designed website, and a revitalised presence across social platforms, highlighted by the brand’s dynamic new tagline ‘Everyone. Everywhere’. This rebranding [...]

• Overwolf Launches The Leaderboard Insights Podcast, an In-Game Advertising Podcast

  7 days ago News

  

  Overwolf Ads, the leading platform for in-game advertising, announced the launch of The Leaderboard Insights Podcast, a new podcast designed for marketers, brands, and media agencies who want to understand how advertising in gaming works, how to advertise in gaming [...]

• Pixalate Releases Q2 2025 Global Connected TV (CTV) Ad Supply Chain Trends Reports

  1 week ago News

  

  Pixalate,  the leading global platform for ad fraud protection, privacy, and compliance analytics, released the Q2 2025 Global Connected TV (CTV) Ad Supply Chain Trends Report. The report comprehensively analyses the state of open programmatic CTV advertising in Q2 2025 [...]

• Novicue’s SSP Delivers Remarkable Features with Real-Time Data Insights & Transparent Pricing

  1 week ago News

  

  Supply-side platforms (SSPs) have become a backbone of the ad tech ecosystem, enabling seamless connections between advertisers, publishers, and ad exchanges. SSPs have seen rapid growth in recent years, driven by the overall expansion of the programmatic advertising ecosystem.  Amid intense [...]

• impact.com Announces Sustained Growth in Q2 2025

  1 week ago News

  

  impact.com, the world’s leading commerce partnership marketing platform, announced its continued strong performance during the second quarter of 2025, as brands turn increasingly to partnership marketing strategies to reach consumers who are disengaged with traditional advertising, and are researching in [...]

• PubMatic Partners with Cedara to Advance Sustainable Advertising Across Omnichannel Campaigns

  1 week ago News

  

  PubMatic, an independent technology company delivering the future of digital advertising, today (9th September, 2025) announced a new partnership with Cedara, the AI engine for sustainable media, to ensure sustainable practices are integrated into every stage of the media lifecycle. [...]

• VideoElephant to Distribute WheelsTV

  1 week ago News

  

  WheelsTV, a leading automotive video technology company, today (September 9th, 2025) announced a distribution agreement with industry-leading video solutions provider VideoElephant, whose vast content library features millions of premium rights-cleared videos. The collaboration marks a significant milestone in shaping the [...]

• xpln.ai & Comcast Advertising Introduces "Focus" an Attention-Based Media Package for  Advertisers & Agencies

  1 week ago News

  

  Powered by Comcast Advertising Media Solutions' partnership with measurement specialist xpln.ai, Focus will enable advertisers and agencies to buy impressions that reach a selected attention duration of at least two, three, or five seconds for premium online video and CTV [...]