PressBox Articles

• KEVANI Partners with VIOOH to Launch Programmatic Sales Across Iconic Media Destinations

  4 weeks ago News

  

  KEVANI, Inc. ("KEVANI"), a leading innovator in out-of-home media development, is pleased to announce its partnership with VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform. This collaboration will allow advertisers to leverage VIOOH’s programmatic platform and KEVANI’s premium inventory [...]

• AUDIENCES Proves Model for Pharma, Life Sciences & Medtech with Major Global Client Win

  4 weeks ago News

  

  AUDIENCES, the industry’s answer to data privacy and security first-party data activation, swoops to win a global contract to support Becton Dickinson in driving advertising excellence.   Pharma, life sciences, and medical technology verticals have long had an unmet need, to safely [...]

• MGID Maintains its Stellar Growth Trajectory with a Strong H1 Performance

  4 weeks ago News

  

  MGID, the global advertising platform, has seen its investment in headcount, technology, and partnerships pay dividends as it delivered a strong H1 business performance, all supported by its ongoing international expansion.  Opening up new markets and revenue opportunities across North and [...]

• Azerion Appoints George Evans as Head of Curation UK

  1 month ago News

  

  Azerion, one of Europe’s major digital advertising and entertainment media platforms, has announced the appointment of George Evans as head of curation. In this new role, Evans will spearhead the company’s curation function, with a focus on implementing curated deals, [...]

• Sportskeeda Trusts Opti Digital to Boost Their CPMs

  1 month ago News

  

  Opti Digital, the ad tech platform that helps media publishers optimise their revenues, continues to expand its presence, in both the European and North American markets. Amid a series of announcements regarding new clients, the ad tech company now reveals [...]

• Hawk, an Azerion Company, Selects Veritonic for Audio Attribution

  1 month ago News

  

  Veritonic, the industry’s comprehensive audio research and analytics platform, announced today (August 8th, 2024) that Hawk (an Azerion company), a leading European player in digital omnichannel advertising, has selected Veritonic’s Audio Attribution solution to enable users of their platform to [...]

• impact.com Announces Continued Growth in Second Quarter of 2024

  1 month ago News

  

  impact.com, the world’s leading partnership management platform, announced continued strong performance in Q2 2024, driven by the company’s client expansion and new product enhancements, including impact.com/advocate, a fully customisable customer referral solution. impact.com empowers businesses to manage all types of partnerships [...]

• Covatic Launches Audience Linking Solution

  1 month ago News

  

  Covatic, developer of a best-in-class, privacy-first, audience targeting solution, has today (August 7th, 2024) announced the launch of its Audience Linking solution, enabling media owners to pool audience cohorts across a range of platforms and digital properties – while respecting [...]

• Amplified Intelligence & Spotify Collaborate to Measure Consumer Attention Across Advertising

  1 month ago News

  

  Amplified Intelligence, the most trusted source for accurate attention measurement, and Spotify, have today (August 6th, 2024) shared findings from their research focused on determining attention benchmarks and norms across Spotify, and other similar platforms that brands lean into for [...]

• Taboola Integrates DoubleVerify's Authentic Marketplace Solution

  1 month ago News

  

  Taboola, a global leader in powering recommendations for the open web, today (August 6th, 2024) announced its adoption of DV Authentic Marketplace, a pre-bid activation solution from DoubleVerify, the leading software platform for digital media measurement, data, and analytics. Since 2021, [...]