PressBox News
SuiteDSP Introduces AI Decisioning to Optimise Every Programmatic Impression
Today (24th July, 2026), SuiteDSP announced the launch of AI Decisioning, a new capability that enables advertisers to evaluate every programmatic impression before placing a bid, using real-time intelligence instead of static campaign rules. The new capability expands SuiteDSP's optimisation engine [...]
Permutive & Adform Partner to Give Publishers Identity-Flexible Activation Across DSP & SSP
Permutive, the leading agentic data collaboration and activation platform, today (23rd July, 2026) announced its partnership with Adform, the integrated advertising platform built for the agentic age, to enable the direct activation of publishers’ first-party data. The partnership provides a [...]
AdPlayer.Pro Video Ad Tech Provider Shares Q2 2026 Results
AdPlayer.Pro, a global SaaS company specialising in digital video advertising solutions, has released a summary of its progress for Q2 2026, covering company news and product developments over the quarter, along with a look at what's coming next in the [...]
Screencore Expands APAC Growth Strategy Ahead of ChinaJoy 2026
Screencore, the global programmatic advertising platform focused on transparent, privacy-first media infrastructure, has announced an expanded strategic focus on the Asia-Pacific region ahead of ChinaJoy 2026, reinforcing the company's commitment to supporting advertisers, agencies, publishers, and media owners across one [...]
'Brand Beckham' Readership Wins the World Cup as Off-Pitch Stories Rival the On-Field Action
David Beckham may not have kicked a ball or appeared as a UK television pundit during this summer’s World Cup, but the former England captain still emerged as one of the tournament’s biggest readership draws, according to new data from [...]
Teads Study Reveals APAC's Growing 'Travel Confidence Gap', Creating a New Opportunity for Travel Brands
International travel across Asia-Pacific has rebounded strongly, but the way consumers make travel decisions has fundamentally changed. Following the post-pandemic travel boom, consumers now face higher travel costs, greater destination choice, and an overwhelming volume of travel content across social [...]
Africa Podcast Network Becomes the First Podcast Network in Africa to Launch Affinity Audiences with NumberEight
Africa Podcast Network (APN), Africa's largest podcast network, reaching more than 60 million monthly listens and views through 40+ leading African creators across 54 countries, today (23rd July, 2026) announced a strategic partnership with NumberEight, the leading ID-less audience intelligence [...]
AdPlayer.Pro, proveedor de tecnología de publicidad en vídeo, comparte sus resultados del T2 de 2026
AdPlayer.Pro, empresa global de SaaS especializada en soluciones de publicidad en vídeo digital, ha publicado un resumen de sus avances correspondientes al T2 de 2026, que abarca las novedades de la compañía y los desarrollos de producto durante el trimestre, [...]
Opti Digital Launches Ad Experience Hub to Help Publishers Unlock Incremental Revenue
Opti Digital, the leading ad tech company specialising in publisher revenue optimisation, today (23rd July, 2026) announced the launch of Ad Experience Hub, a new suite of high-impact ad experiences designed to help publishers increase the value of their [...]
Nexxen & Acxiom Deepen Partnership, Expanding Omnichannel Audience Intelligence Offering
Nexxen, the advertising technology platform powered by unique data and media, announced an expansion of its partnership with Acxiom – a part of Omnicom Media Group – introducing Acxiom’s trusted audience data into Nexxen’s proprietary insights tool, Nexxen Discovery. By [...]
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