PressBox News

• Happydemics Launches 'In-Flight Mode' to Optimise Brand Outcomes While Campaigns Are Still Airborne

  3 weeks ago News

  

  Happydemics, the global brand lift and ad measurement company, has announced the launch of 'In-Flight', a new mode placing brand outcome measurement directly into live campaigns. Traditionally, brand performance data is delivered post-campaign, giving teams the opportunity to refine and optimise future [...]

• Kargo Announces Closed Beta of Project KERA

  3 weeks ago News

  

  Kargo announced its closed beta of Project KERA, its new agentic media buying and creative engine, designed to transform how brands and agencies plan, create, activate, and optimise advertising across channels. Built as an intelligent orchestration system, Project KERA turns [...]

• Harish Pandey Joins GoWit as Head of Growth for MENA & India

  3 weeks ago News

  

  GoWit, a global ad tech company leading omnichannel commerce and retail media advertising for retailers, brands, and agencies, is excited to announce the appointment of Harish Pandey as head of growth for MENA and India, where he will lead the [...]

• Adtelligent Ranks Among the FT’s 'America’s Fastest Growing Companies 2026'

  3 weeks ago News

  

  Adtelligent Inc., a global advertising technology company, has been recognised in the Financial Times and Statista "Americas’ Fastest Growing Companies 2026" ranking. The list highlights companies across North and South America that have demonstrated outstanding revenue growth and business performance. This [...]

• Adzymic Powers Omnichannel Grimace Shake Campaign for McDonald’s Singapore

  4 weeks ago News

  

  Adzymic, a Singapore-headquartered ad tech company, is powering an advanced omnichannel campaign for the launch of McDonald’s Singapore’s Grimace Shake, in partnership with Omnicom Media agency OMD. The campaign brings together digital out-of-home (DOOH), premium programmatic display, and dynamic creative [...]

• Axeptio Wins the Tech Prize at the CFNEWS South-East External Growth Awards, France

  4 weeks ago News

  

  At the 3rd edition of the CFNEWS South-East External Growth Awards, an esteemed French award ceremony, held on March 26 in partnership with Caisse d’Épargne CEPAC and Bpifrance, Axeptio was honoured with the Tech Prize in recognition of its international [...]

• Axeptio remporte le Prix Tech aux Grands Prix CFNEWS de la Croissance Externe Sud-Est

  4 weeks ago News

  

  À l’occasion de la 3e édition des Grands Prix CFNEWS de la Croissance Externe Sud-Est, organisée le 26 mars dernier en partenariat avec la Caisse d’Épargne CEPAC et bpifrance, Axeptio s’est vu décerner le Prix Tech, récompensant son dynamisme, sa [...]

• PubMatic & Amnet Launch the First Agentic Advertising Campaign in France Using the Claude LLM

  4 weeks ago News

  

  Today (31st March, 2026), PubMatic, the leading AI-powered ad tech company delivering digital advertising performance, announces the launch of the first Agentic advertising campaign in France, in partnership with trading desk Amnet. Developed for client INTERBEV, this video campaign targets [...]

• CTV Accounts for 50% of Ad Views Across Europe - FreeWheel Video Marketplace Report

  1 month ago News

  

  FreeWheel, a Comcast company and the leading global technology platform for the streaming advertising ecosystem, has released its latest Video Marketplace Report (VMR), which highlights the changing dynamics of how enterprise-class content owners and distributors are monetising premium digital video [...]

• VIOOH Brings Orange Barrel Media's US Urban Inventory to its Global Programmatic Platform

  1 month ago News

  

  Today (26th March, 2026), VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a strategic partnership with Orange Barrel Media(OBM) & IKE Smart City, a pioneer in landmark media and smart city technology, to further expand access to [...]